Designate

Designate We trigger bigger thinking

top 100 once again! Proud and punchy to be in at 47. Well done team D 👏
01/04/2026

top 100 once again! Proud and punchy to be in at 47. Well done team D 👏

In adland Christmas always starts in January. An extra special extra on location in Lapland this week.
02/02/2026

In adland Christmas always starts in January. An extra special extra on location in Lapland this week.

Trigger Bigger Thinking ® is on tour next week. DM us for a chat to find out more about our two hour Trigger Bigger Thi...
01/11/2025

Trigger Bigger Thinking ® is on tour next week.

DM us for a chat to find out more about our two hour Trigger Bigger Thinking taster sessions.

Our top thinkers
Your top team
Two hours of stretchy thinking on brand, future ready creativity and provocations.

Making the very best of the impact a big screen serves as and took to the stage in the Odeon Luxe yesterday alongside ...
23/10/2025

Making the very best of the impact a big screen serves as and took to the stage in the Odeon Luxe yesterday alongside a stellar panel from and super star hosts

It’s a rare sight to see the UK media coming out with the same message, and it’s definitely one we get behind.At Designa...
25/02/2025

It’s a rare sight to see the UK media coming out with the same message, and it’s definitely one we get behind.

At Designate, we don’t stand against AI, it’s use, or what it can do to power creativity.
But progress should not come at the expense of the amazing people in our industry, or others, such as music and film.

Without brilliant, original, and protected, work, AI won’t flourish either, so no one wins.
We must work, collectively, in a way that is fair.

Global brand in a localised market – how can it be done successfully? We were briefed to take MetLife’ s existing global...
18/02/2025

Global brand in a localised market – how can it be done successfully?
 
We were briefed to take MetLife’ s existing global strategy and rework it to make sure that it resonated with a British audience.
 
The Trigger: How do we demonstrate MetLife’s ‘right here, right now’ approach?
 
The Result: A creative strategy through the line ‘For Every Moment There’s MetLife’. A reflection of the brand promise and outstanding service and support that MetLife UK offers its customers, both B2B and B2C. We also developed a new and distinct visual and verbal identity for MetLife UK that gave them their own personality and distinct look and feel within the global group.
 
Our work has delivered results and won big : We won ‘Best Localisation of an International Brand’ at The Transform Awards 2024 and received highly commended for ‘Brand Initiative of the Year’ at the Financial Promoter Awards 2024.
 
Check out the MetLife UK localisation in action at – For Every Moment There’s MetLife

#

We are looking for an Art Director to join our thriving, energetic team in our beautiful central Brighton offices. Brill...
28/01/2025

We are looking for an Art Director to join our thriving, energetic team in our beautiful central Brighton offices. Brilliant benefits with flexible working and a generous holiday allowance.

Find out more here designate.com/careers and apply to [email protected]

New role for the new year? We are looking for a PR Manager to join our thriving, energetic team in our beautiful centra...
27/01/2025

New role for the new year?

We are looking for a PR Manager to join our thriving, energetic team in our beautiful central Brighton offices. Brilliant benefits with flexible working and a generous holiday allowance.

Find out more at designate.com/careers and apply to [email protected]

Global brand in a localised market – how can it be done successfully?We were briefed to take MetLife’s existing global s...
27/01/2025

Global brand in a localised market – how can it be done successfully?

We were briefed to take MetLife’s existing global strategy and rework it to make sure that it resonated with a British audience.

The Trigger: How do we demonstrate MetLife’s ‘right here, right now’ approach?

The Result: A creative strategy through the line ‘For Every Moment There’s MetLife’. A reflection of the brand promise and outstanding service and support that MetLife UK offers its customers, both B2B and B2C. We also developed a new and distinct visual identity for MetLife UK that gave them their own identity and personality within the global group.

Our strategic approach and visual identity delivered award-winning results: Our MetLife UK strategy and visual identity won ‘Best Localisation of an International Brand’ at The Transform Awards 2024 and received high commendation for ‘Brand Initiative of the Year’ at the Financial Promoter Awards 2024.

Cheers to another fantastic year! 🎁From brainstorms to breakthroughs, this year has been filled with amazing projects an...
24/12/2024

Cheers to another fantastic year! 🎁

From brainstorms to breakthroughs, this year has been filled with amazing projects and even better people. As we take a moment to pause and celebrate, we’re grateful for our clients, partners, colleagues, and friends who have been a part of our 2024 journey.

From all of us at Designate, we wish you a wonderful holiday season and here’s to triggering bigger thinking in 2025! ✨

Address

4 St. Georges Place
Brighton
BN14GA

Website

Alerts

Be the first to know and let us send you an email when Designate posts news and promotions. Your email address will not be used for any other purpose, and you can unsubscribe at any time.

Contact The Business

Send a message to Designate:

Shortcuts

Share

Category