HRD Graphics

HRD Graphics Graphic designer and animator based in Bristol.🎨
Let's start your visual journey!

SUMMY — Brand Identity & Design SystemA comprehensive visual identity engineered for the multi-terrain activewear landsc...
24/06/2026

SUMMY — Brand Identity & Design System

A comprehensive visual identity engineered for the multi-terrain activewear landscape. The system bridges rigid geometric constraints with organic topographical contours, built entirely on natural structural shapes.

Link in bio for the complete project overview.

NEW PROJECT FINISHED! 💥💥💥💥I recently developed Fusion, a functional energy drink brand designed around four distinct sta...
27/04/2026

NEW PROJECT FINISHED! 💥💥💥💥

I recently developed Fusion, a functional energy drink brand designed around four distinct states: Boost, Spark, Flow and Calm. ✨

The project explores a shift away from traditional energy drinks towards more balanced, wellness led alternatives. By combining natural caffeine, prebiotics and functional ingredients, Fusion positions itself between performance and wellbeing.

The visual identity is built as a scalable system, using bold typography, vibrant gradients and geometric illustrations to clearly communicate both function and flavour.

This was a great opportunity to bring together brand strategy, packaging and visual design into a cohesive concept.

VIEW THE FULL PROJECT IN MY BIO OR ON MY BEHANCE 💥💥

I have been working on a new passion project called Fusion, a functional energy drink brand designed around four daily s...
27/04/2026

I have been working on a new passion project called Fusion, a functional energy drink brand designed around four daily states: Boost, Spark, Flow and Calm. ✨✨✨✨

The idea was to move away from traditional high intensity energy drinks and create something more balanced, combining natural energy with gut health support. Each product is built around a specific function, flavour and colour, forming a clear and scalable system.

This project allowed me to explore packaging, brand identity and visual systems in a more conceptual and design led way.

I would love to hear what you think.

Fusion is a functional beverage brand that explores energy as a series of states. Designed for modern lifestyles, it blends performance with balance through a bold yet refined visual system, creating a fresh alternative to traditional energy drinks.

Oriva - Finance, simplified | Visual IdentityWhat if managing money felt calm instead of overwhelming? 💭Oriva is a moder...
20/01/2026

Oriva - Finance, simplified | Visual Identity

What if managing money felt calm instead of overwhelming? 💭

Oriva is a modern finance app designed to help people understand, organise, and feel confident about their finances. No pressure, no noise, just thoughtful design built around clarity and control ✨

Oriva. A modern finance concept designed around clarity, calm, and confident decision making. ✨✨✨This project is one tha...
20/01/2026

Oriva. A modern finance concept designed around clarity, calm, and confident decision making. ✨✨✨

This project is one that I wanted to do at the start of the year, and finally I am able to share it with you! ♥️

Check out the project here ➡️➡️➡️

Oriva is a conceptual visual identity and product design for a modern personal finance app, focused on reducing complexity and helping users understand their money through calm, clear, and intentional design.

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