03/09/2026
New research shows rankings remain steady while customer behaviour shifts, making profile quality and reviews important for local visibility.
In February, we reported that local rankings were holding firm while calls and website clicks were quietly declining. By April, our data revealed something more significant, prompting us to declare that "local SEO" was dying on stage at BrightonSEO.
To learn more, you can read the full article here: https://searchengineland.com/calls-clicks-falling-google-maps-destination-486276