Quick By Design

Quick By Design QBD is a full-service digital marketing agency that helps growing businesses of all sizes reach more Let us be your partner in digital growth, talk to us today.

Here at QBD we work closely with our clients, listening to their business needs and identifying their growth objectives. Then, we tailor the services we provide to help their business achieve its goals. Founded in 2001 as one of the UK’s first specialist ecommerce website developers, over the years, we’ve grown our business and services offering by assembling an in-house team of creative, technica

l and digital experts who are all specialists in their chosen fields. From websites and Search Engine Optimisation (SEO) to digital marketing, Pay Per Click (PPC), creative design and content, we’ve got the expertise to help clients level up their businesses and accelerate their growth. We’re always looking for new and creative ways to solve clients’ business problems and aren’t afraid of standing up for what we believe in.

28/05/2026

Honest question for business owners 👇

When did you last properly look at who you're marketing to?

Not in a general sense, specifically. The type of person, the problem they're dealing with right now, whether they're making decisions the same way they were two or three years ago.

Most businesses nail this once and then move on. But your audience changes. Their priorities shift. What made your marketing land twelve months ago might be the reason it feels flat today.

Has your typical customer changed much over the last couple of years? Would love to know what's shifted for people 👇

One of the first things I ask any new client is: who are you actually marketing to?Not a general description. The specif...
27/05/2026

One of the first things I ask any new client is: who are you actually marketing to?

Not a general description. The specific person. What they're focused on right now. What's worrying them. How they're making decisions this year, not three years ago.

Most businesses have an answer. But when you dig into it, it's usually based on who their customers were, not who they are today.

Markets shift. People change. And a strategy built around an outdated picture of your audience will always feel like it's working harder than the results suggest it should.

It's why we revisit this at the start of every new client relationship. Not because the fundamentals change, but because the people you're trying to reach do.

We've written a full breakdown of how to keep your buyer personas current, so your marketing stays relevant rather than just active. www.qbd.co.uk/how-to-create-buyer-personas-that-evolve-with-your-audience/

Most businesses are still marketing to a version of their customer that no longer exists.The buyer persona you built thr...
26/05/2026

Most businesses are still marketing to a version of their customer that no longer exists.

The buyer persona you built three years ago made sense at the time. But priorities shift. Budgets change. The way people make decisions in 2026 looks different to how it looked in 2022.

If your marketing feels like it's working hard without quite landing, this is often why. You're speaking to someone who has moved on, and the message just isn't connecting the way it used to.

We have written a full breakdown of how to build buyer personas that actually evolve with your audience, so your marketing stays relevant, not just active.

Worth a read if you've ever felt like you're shouting into the void 👇
www.qbd.co.uk/how-to-create-buyer-personas-that-evolve-with-your-audience/

21/05/2026

How many hours a week does marketing actually take in your business?

Not what's planned. What actually happens, the blog that needs writing, the posts that need scheduling, the emails that need going out, the results that need checking.

For most small business owners it's more than they'd admit, and less than it should be.

Where does the time go in yours? 👇

You didn't start a business to write social media posts at 11pm.But that's where a lot of marketing ends up. Squeezed in...
20/05/2026

You didn't start a business to write social media posts at 11pm.

But that's where a lot of marketing ends up. Squeezed into gaps, done by whoever has a spare hour, deprioritised whenever things get busy.

The problem isn't effort. It's that marketing done this way tends to be inconsistent. And inconsistency is what quietly kills momentum.

The real cost isn't the time spent. It's the growth that doesn't happen because the marketing never quite gets the attention it needs.

QBD Pulse is our structured monthly programme that takes care of the blogs, social media, email campaigns, and reporting, so you can focus on running your business.

If you've ever wondered what it would actually look like to hand it over properly, it's worth a look. www.qbd.co.uk/pulse/

Most businesses spend hours on their marketing and about thirty seconds on the one part that actually drives results.The...
19/05/2026

Most businesses spend hours on their marketing and about thirty seconds on the one part that actually drives results.

The call to action.

It's the only line in your email, ad, or social post that asks someone to do something. Everything before it is just build-up. And yet "click here" or "find out more" gets added at the last minute and nobody questions it.

A weak CTA doesn't announce itself. It just quietly costs you conversions, month after month, while everything else looks fine.

Rich Brown (QBD Head of Lead Generation) has written a full breakdown of what makes a CTA actually work, and the mistakes that kill results before anyone even reads them.
www.qbd.co.uk/how-to-fix-your-landing-pages/

14/05/2026

If you had to be honest, which one are you actually doing well?

Social media or email marketing.

Most businesses have one they show up for consistently, and one that gets done when there's time. Which is rarely.

The interesting thing is they work best together. Social builds the audience. Email owns the relationship. Neglect either one for long enough and the other starts to feel the gap.

Which one needs the most attention in your business right now? 👇

Over 90% of content people see on social media now comes from accounts they don't follow.The platforms haven't just chan...
13/05/2026

Over 90% of content people see on social media now comes from accounts they don't follow.

The platforms haven't just changed the rules. They've changed what social media actually is.

That shift has serious implications for any business investing time and resource into growing a following. Because the followers you've built may not be seeing what you post anymore, and new ones are finding you through entirely different routes than they used to.

Liam and Rich explores exactly this in our latest Marketing PowWow episode: The Social Shift: Why Social Media As We Knew It Is Dead.

It's a candid conversation about what's changed, what it means for your marketing, and what to do about it.

www.qbd.co.uk/podcast/the-social-shift-why-social-media-as-we-knew-it-is-dead/

Everyone said email was dead.They said it when social media took off. They said it when instant messaging arrived. They'...
12/05/2026

Everyone said email was dead.

They said it when social media took off. They said it when instant messaging arrived. They're still saying it now.

And yet email consistently delivers £36 back for every £1 spent. It reaches people who actually asked to hear from you. And unlike your social following, your email list belongs to you. No algorithm can touch it.

For small businesses with limited time and budget, that combination is hard to beat.
We've written a full breakdown of why email is still the highest-ROI channel most businesses are under-using, and what it takes to actually get results from it in 2026.

Worth a read 👇
www.qbd.co.uk/email-marketing-why-you-still-need-it-in-2026/

If your marketing stopped tomorrow, how long before your pipeline noticed?For some businesses, the answer would be immed...
08/05/2026

If your marketing stopped tomorrow, how long before your pipeline noticed?

For some businesses, the answer would be immediately. For others, it would be weeks, because the enquiries and visibility they have now are the result of work done months ago.

That gap cuts both ways. Stop now and you might not feel it straight away. But you will.

The businesses that keep growing consistently are rarely the ones doing the most. They are the ones doing enough, reliably, over time.

How consistent is your marketing right now? 👇

One thing I tell almost every business owner who asks about their email open rates:"The subject line is doing at least 8...
07/05/2026

One thing I tell almost every business owner who asks about their email open rates:

"The subject line is doing at least 80% of the work. Most people barely think about it."
It is the first thing someone sees. In most cases it is also the only thing. And the businesses that treat it as an afterthought are the ones wondering why their open rates are flat.

We A/B test the subject line on every single email we send for clients. The difference between a pain-point subject line and a generic one is not marginal. It is consistent and significant.

Email is included as standard in every QBD Pulse plan. If your campaigns are being sent but not opened, there is a good chance we know where the problem is.
www.qbd.co.uk

What approach do you take to your subject lines? Drop it below. 👇

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