Swanky - Shopify Plus Agency

12/12/2024

For subscription brands, rewards can be an effective tool to prevent churn and increase loyalty.

They make subscribers feel valued, boost satisfaction, and help forge stronger brand-consumer relationships.

Recharge's Rewards module leverages data to help retailers maximise these benefits.

We recently did a deep dive into this native functionality, exploring how brands can use credits, gifts and discounts to keep subscribers engaged and retained.

Find out more on our blog 👉 https://bit.ly/3ZP437z

04/12/2024

How does a Customer Data Platform (CDP) actually work?

Why is a CDP so useful for omnichannel retailers?

What's the ROI of a CDP?

Learn answers to these questions and more in our on-demand webinar.

Join ecommerce experts James Guerin and Sean Clanchy as they discuss how to succeed with Klaviyo CDP, including:

▪️ the basics and benefits of a CDP for ecommerce;
▪️ tips for better data capture and activation;
▪️ real-world examples of successful CDP use; and
▪️ how to overcome implementation challenges.

Watch the recording here 👉 https://bit.ly/4fUZDSg

26/11/2024

As the UK’s largest school uniform provider, MyClothing has worked with our growth team to scale revenue.

Through digital marketing and UX improvements the brand has seen:

↗️ 22% uplift in Google Ads revenue;

↗️ 113% increase in Meta-attributed revenue; and

↗️ email flow revenue up by more than 200%.

Read the case study to see how we delivered these results

👉 https://bit.ly/3Va8YgJ

21/11/2024

Earlier this year, we supported Fishpools’ migration to Shopify Plus.

This included:

🚀 developing a bespoke integration with Swan ERP;

🚀 securely migrating data from a custom legacy platform; and

🚀 creating multiple product page templates to incorporate various levels of customisation.

Read about the details of this project in our new case study 👉 https://bit.ly/48Z1sec

Find out how Swanky built Fishpools' new furniture store on Shopify Plus with a custom Swan ERP integration.

12/11/2024

Enabling teams to monitor real-time performance data can unlock huge potential during peak seasons.

ShopifyQL Notebooks makes this possible.

Whilst not designed to be a main reporting platform, it can supplement regular reporting with quick and accurate insights into your store data.

This data can be queried, visualised and interpreted at speed, making it a powerful tool during high-sales periods.

Hear how Harley Scotland, Digital Project Manager in Swanky's Australian team, would use this during BFCM to empower data-driven decisions for optimised performance.

Read here 👉 https://bit.ly/3YGIS5T

07/11/2024

Earlier this year we created a custom app to ease phone orders for Daysoft.

Having supported this brand through huge digital transformation and growth over the past few years, winning some awards along the way, we most recently utilised Shopify's admin extensions to develop a custom app that streamlines the company's phone order process.

Our work has saved them over 30 hours of customer support time a month.

Read more about the solution here 👉 https://bit.ly/4fPJKfx

06/11/2024

Iconic British charity the Eden Project continues to see the benefits of migrating to Shopify in 2023.

And it's a project we're proud to have supported.

Some of the highlights included:

🚀 +47% revenue;
🚀 +53% conversion rate; and
🚀 a 92% WCAG score.

See more project details here 👉 https://bit.ly/40vUbjF

23/10/2024

Is your Google Ads account set up correctly?

Are you making the most out of your paid marketing campaigns?

Analyzify have shared a new resource to help you answer these questions.

The Google Ads Data Check-Up is designed to help you avoid common mistakes and leverage better data tracking.

Learn from industry experts, including Swanky's Data & Analytics Manager Tom Cox, to make sure your Google Ads account is ready for success.

Download today 👉 https://bit.ly/48fezYb

18/10/2024

We're looking for a Senior Project Manager to join our award-winning Growth Accelerator team in the UK!

You'll be managing a portfolio of retainer-based growth accounts, helping to drive long-term success for our clients.

Our ideal candidate is someone who has:

⚡ proven experience in project management, ideally in a digital agency or ecommerce environment
⚡ a proactive mindset, with the ability to anticipate client needs and drive solutions
⚡ excellent organisational and communication skills
⚡ a strong understanding of the Shopify ecosystem

This is a brilliant opportunity to join a fast-paced, ambitious and highly-collaborative team, within one of the world's leading Shopify Plus agencies.

Read more about the role, what we're looking for, and the benefits available: https://swanky.bamboohr.com/careers/124

No recruiters please.

17/10/2024

Can consumers purchase your products through third-parties, as well as via your own retail channels?

If so, it’s more than likely that you don’t have access to any of the data about these customers.

▪️ Who are they?
▪️ Who did they buy your product from?
▪️ Why did they buy your product?
▪️ What other complementary products could you potentially sell to them?

Imagine the value you could create if you could answer these questions and capture information about more users of your product - no matter the channel or seller they bought from.

In this article, Sean Clanchy explains how a CDP could help you do just that.

Check it out 👉 https://bit.ly/4dOl6du

04/10/2024

We recently helped Le Comptoir Français launch a Shopify store to sell Saint James products direct to Australian consumers.

Th project involved:

🛠️ a Shopify 2.0 store build;

🔗 leveraging a Neto-Shopify integration; and

🧑‍💻 tech stack consultation and implementation.

Read more in the full case study here 👉 https://bit.ly/3XQYW4D

Find out how our Shopify experts helped Le Comptoir Français launch an Australian ecommerce site for French clothing brand Saint James.

23/09/2024

Investing in a composable tech stack isn't just about immediate cost savings.

It’s about future-proofing your business and staying competitive in a constantly changing digital commerce market.

To find out more, head to our blog where Sean Clanchy, MD of Swanky Australia, explores the advantages of adopting a composable tech stack in detail.

He also shares two practical use cases for retailers to consider:

🌏 Testing new markets quickly and effectively
🧩 Roll-up groups taking a phased approach to brand integration

Check out the article here: https://bit.ly/3XuMKX9