17/08/2026
Patients don’t disappear. They disengage. Then someone else wins.
One of the biggest mistakes we see clinics make is assuming that when an international patient stops replying, they’ve decided not to proceed.
Often, they haven’t.
They’re researching, comparing clinics, thinking about the cost, discussing treatment with their family or simply getting distracted by everyday life.
Meanwhile, another clinic follows up.
Proactive follow-up can recover up to 40% of lost enquiries, which means there could already be significant revenue sitting inside your existing enquiry database.
You might not need more leads.
You might simply need a better system for converting the ones you already have.
This is Finding #5 from our State of Medical Tourism 2026 research.