Fuz

16/12/2024

Seasoned greetings!

Greetings this holiday season from me to you, seasoned with wishes for being with those that you love, good health, having all that you need and that the wolves keep away from your door.

This has been a year of reflection for me, always on my mind losing my brother suddenly at the end of last year and so really thinking about how precious and precarious life is. Thanks to my lovely clients I was busy most of the year and in the quiet time took up my paints again. I’m loving the freedom of expression, unfettered by a brief or expectation, delivering for myself.

Love. Peace and pies

16/10/2024

If you were wondering if a logo is a good investment…

This one for AccessArt celebrated its 25th birthday this year, if that’s not value for money, I don’t know what is!

I’ve been designing logos and everything that’s collateral for marketing communications for longer, fair to say ‘I know my onions’.

(they have changed the bird this year to celebrate BTW!)

04/10/2024

Recent project:
Milner Theraputics Institute | symposium branding & marketing collateral

Since 2016 The Milner Therapeutics Symposium has been an annual event in the Cambridge bioscience calendar. I’ve been involved since its inception and each year we ‘rebrand’ the conference collateral; banners, stage graphics and social media templates. The conference is now a huge part of the Milner Therapeutics Institute year and is eagerly awaited by the scientific community. In the interests of sustainability the content is now entirely online.

So, the symposium cover you can see here is a mock-up as it’s not actually printed.

06/09/2024

Recent project:
Connect: Health Tech – ‘The connectivity mix’ project.

For this thought leadership project ‘the connectivity mix’ we needed to create the brand for the Ecosystem Insights that can be used for all in-depth papers and short articles. Still using the Connect: Health Tech pantone colours, images, icons and hashtags to tie into the overall look and feel of the Connect: Health Tech brand but with a slighter more grown up, serious look and feel to position C:HT as a thought leader.

My client Paula and I worked together to get the look and feel that she wanted and then translated that into the Ecosystem Insights white paper and marketing collateral as she took it along to her events around the country.

17/03/2024

Happy St Patrick’s day ☘️

A muse to read on St Patrick’s

St Patrick’s Day, an example of brilliant branding. I think of branding as your avatar that works 24/7, so must reflect the who, what and why of you.

08/03/2024

The way to a designers heart - delicious paper samples from the fabulous can’t wait to unwrap it!

14/02/2024

Commitment, intimacy, dependability – that’s all we want in a relationship with a person, client or a brand. Because, we don’t just consume or interact with a brand, we engage in a relationship, because it’s something that can define us, as well as them.

Keep the romance with your brand. Keep that fire burning.

Happy Valentines!