07/07/2026
Recently, our client HDM Solar officially opened their first Scottish branch. With an open day scheduled, our team was tasked with planning the marketing activity that would ensure their Livingston branch was set up for success. Before the open day, our team created engaging press content and social media activity to build excitement around the launch and in order to maximise the impact, we doubled the exposure by creating post-event content.
Key results for this project included:
• Post-Event national coverage to an audience of 6.1 million
• Coverage by Scotland’s most trusted news source, the Daily Record
• Featured on Yahoo News
• Reach in local, regional, national and trade press
• Pre-event coverage to an audience of 380,000
Visit our website to read the full case study: https://designworkshop.uk/case-study/making-headlines