Redefine Studio

Redefine Studio We are a couple-led brand and design studio for ambitious founders.

We are a full-service brand agency based in Liverpool, helping businesses grow and thrive with confidence. From start-ups to global organisations, we work together to cut through the noise, challenge the ordinary and create a deeper connection between your brand and business.

Taste has a way of taking us somewhere else.A familiar dish, the first sip of a drink, the smell escaping the kitchen—an...
27/08/2026

Taste has a way of taking us somewhere else.

A familiar dish, the first sip of a drink, the smell escaping the kitchen—and suddenly we are back at a kitchen table, a long lunch, a celebration, or even with a person we miss.

Food and drink sit at the centre of so many of the moments that matter. They give us a reason to gather, to slow down and to share something. Taste has profound impact on our memory, creates rituals and builds connection.

Wayfinding, identity, typography and stationery for 44 Renshaw, an apart hotel on Liverpool’s Renshaw Street.
21/08/2026

Wayfinding, identity, typography and stationery for 44 Renshaw, an apart hotel on Liverpool’s Renshaw Street.

A thing AI will never replace.Showing a client a brand and interior concept, materials, scent development, playlist and ...
20/08/2026

A thing AI will never replace.

Showing a client a brand and interior concept, materials, scent development, playlist and strategy for launch. In person.

Hospitality is a tough.But with a clear concept, a distinctive brand and an experience people genuinely want to return t...
19/08/2026

Hospitality is a tough.

But with a clear concept, a distinctive brand and an experience people genuinely want to return to, we believe lasting, thriving businesses can be designed.

17/08/2026

How do you know what sharing a house will be like?

Take photos.

As part of our rebrand for we spent the best part of 6 months handing out INSTAX cameras to some of their tenants.

We could have just organised a photoshoot round a table and called it a day, but this isn’t that kind of brand.

This is a brand that believes in real life, real experiences, unfiltered, unedited. Where everyone’s story is their own.

Where everyone is welcome.

How do you open a new concept, in a new location and know it’s going to work?By getting your story straight.Francie’s Fo...
11/08/2026

How do you open a new concept, in a new location and know it’s going to work?

By getting your story straight.

Francie’s Focaccia + Coffee needed to capture a unique audience on Liverpool’s iconic Albert Dock. Tourists from cruise ships, locals on a waterfront day out or simply someone craving a good coffee and a bite to eat.

A place is only as good as its story, and Francie’s takes every cue from its heritage in Genoa, Italy. From Italian ingredients and warm hospitality, to the vibrancy of Genoese painted facades and glimmering blue ocean.

Simple. Colourful. Delicious. But also minimal, restrained and open to everyone of all ages from all over the globe.

From Genoa to Liverpool to the world.

Now that’s a story.

Royal Albert Dock Liverpool

22/07/2026

Our 7 Brand Senses.

A bespoke framework designed by us, to help you master your sensory experience for guests, customers and clients.

01 — STORY
Uncovering and steering a simple but impactful brand narrative that gives roots to our entire experience building.

02 — SIGHT
A visual identity, lighting, colour, logo, typeface and how the brand comes to life in the real world.

03 — SOUND
Crafting a bespoke mixtape to form the backdrop for the brand, not too much and not too little – just the right vibe.

04 — SCENT
Designing a palette for the nose. Mapping and creating the flow of smells throughout the space.

05 — TASTE
Re-engineering menus, cutting dishes that don’t perform well whilst highlighting bestsellers and high profit items.

06 — TOUCH
Texture and spatial plans, walking through 3D visuals of the space and curating a suite of material samples.

07 — SERVICE
Exploring operational challenges and how to address them through spatial design, menu changes and staffing.

These 7 brand senses mean so much more to us that just a process. They shape absolutely every detail within a space, whether you’re in control of them or not.

Address

Suite 12b, Oriel Chambers, 14 Water Street
Liverpool
L28TD

Opening Hours

Monday 9am - 5pm
Tuesday 9am - 5pm
Wednesday 9am - 5pm
Thursday 9am - 5pm
Friday 9am - 5pm

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