20/01/2023
First design brief of the year for ! Really proud of the one!
Logo design and branding for a faux luxury and sustainably sourced jewellery brand that uplifts and supports women across the globe.
The little crown on the S was inspired by the Statue of Liberty. The 7 spike on the head of the statue represents a halo and is also said to represent light extending our into the world. Saint does exactly this spreading love and empowering women around the world, so I though it was the perfect representation.
For the colours I wanted a limited colour palette to put emphasis the red. The red represents the presence of woman and there voices being heard against all the noise.