MultiAdaptor

MultiAdaptor Design & Branding

07/03/2025

Design graduates, come work with us!

We’re on the look out for driven designers; bursting with big ideas and enthusiasm. People with a passion for branding and digital; always willing to think critically, ask questions, and hungry to learn.

Gain hands-on experience working as part of the team, supporting across live projects from concept all the way to production.

6 weeks, start date negotiable
Paid placement: London living wage
Hybrid working and half day Fridays

Working knowledge of Adobe creative suite or Figma required. Must be able to join us in Shoreditch on our studio days (Wednesday & Thursday), with the option to work from home or in the studio for the rest of the week.

Applications close Monday 31st March — send your portfolio and a covering email to [email protected]. Please note that only shortlisted candidates will be contacted for interview.

Good luck!

We’re ending our year on a high note and signing-off for the holidays with the exciting news that longstanding, trail-bl...
23/12/2024

We’re ending our year on a high note and signing-off for the holidays with the exciting news that longstanding, trail-blazing, high-kicking, ceiling-smasher, and all-round superhuman Hannah Elford, has been promoted to the new position of Managing Director at MultiAdaptor.

Hannah has relentlessly brought boundless energy, ninja skills, and an invaluable perspective to every role that she has had here since she joined from client-side in 2016. From project management, to client services, and business direction. Moving into the role of MD at MA was a natural progression and we couldn’t be happier to have Hannah at the helm.

It’s a big move for our near 20-year-old, founder-led business, so we’re excited to look ahead to 2025, and look forward to seeing how Hannah works with our tight-knit team to help shape the future of MultiAdaptor.

Let’s go!

A closer look at our new story-driven brand name for Jacquard — part of our end-to-end rebrand of the global technology ...
08/11/2024

A closer look at our new story-driven brand name for Jacquard — part of our end-to-end rebrand of the global technology business.   

The challenge
Jacquard began life in 2015 as Phrasee, a pioneer in natural language generation. But the old name felt more like a small startup, didn’t reflect its high performing technology or enterprise focus, and was limited in scope.

The approach 
We defined two main factors to guide our approach: an immediate feeling and depth of meaning. In other words, a name with a relevant and interesting story, that also just sounds great and conveys the new brand personality. 

The process
Two key starting points were used to structure initial name generation: the brand idea, ‘Resonate Everywhere’, and what the company does: enterprise tooling to automate brand messaging at massive scale. 

Deep research and conceptual thinking drove an expansive explore that resulted in hundreds of invented and real word names. And rigorous validation process tested a shortlist of favourites for legal viability and website domain availability.

The outcome 
The new name represents a story of craft at scale. Inspired by the revolutionary Jacquard loom that automated complex, labour-intensive textile production, and laid the groundwork for the first computers.

It’s a sophisticated, premium, high-tech-sounding name, with a powerful analogy. A relevant and interesting story, that also sounds great and conveys the what, why and how of the brand.

See the full rebrand case study on our website. Link in bio.

That’s a wrap! We’ve signed off for 2022 — time to eat, sleep, and play! 🙏 — see you the other side!
23/12/2022

That’s a wrap! We’ve signed off for 2022 — time to eat, sleep, and play! 🙏 — see you the other side!

Brand guidelines for AlbionVC. Full case study on our website. Link in bio.
20/12/2022

Brand guidelines for AlbionVC. Full case study on our website. Link in bio.

From our rebrand of investment company AlbionVC.Type: Victor Serif by .xyz See the full case study on our website. Link ...
19/12/2022

From our rebrand of investment company AlbionVC.

Type: Victor Serif by .xyz

See the full case study on our website. Link in bio.

Know how to succeed. Rebrand for tech-specialist venture capitalist company, AlbionVC.Full case study on our website. Li...
17/12/2022

Know how to succeed.

Rebrand for tech-specialist venture capitalist company, AlbionVC.

Full case study on our website. Link in bio.

Guidelines snapshot for our Brite Payments rebrand. Full case study on our website, link in bio.
10/11/2022

Guidelines snapshot for our Brite Payments rebrand. Full case study on our website, link in bio.

An altogether Briter identityThe Briter Way comes to life across the brand toolkit. Suggestive of a beacon of light, an ...
08/11/2022

An altogether Briter identity

The Briter Way comes to life across the brand toolkit. Suggestive of a beacon of light, an asterisk is the brand’s key graphic motif. It provides helpful detail, or symbolises a point of activation across the identity. An optimistic, witty brand voice riffs off the name to create ownable messaging.

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