Red Volcano

Name: Red Volcano
Address: London, GB
Telephone: +447717804262

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Red Volcano

We search, catalogue, view, and export millions of data points for our clients.

01/03/2024

Google has initiated the anticipated discontinuation of third-party cookies by removing them for 1% of users.

Notably, marketers have continued to increase their budgets towards research tools to address and mitigate dependencies on third-party cookies as their primary targeting method.

The pivotal question remains: What impact will Google's transition have on your approach in this era of a cookieless future?

Let us know what you think in the comments section.

Book a demo today: https://www.redvolcano.io/book-a-demo

29/02/2024

We don’t shout enough about our new features.

Last year we added 80 new ad technologies requested by our customers. ✅

Our Web Discovery™ platform is utilised now by demand-side businesses to research Prebid publishers who they can work with directly. ✅

API access was released and further CRM integrations developed. ✅

With exciting features in the pipeline, we will shout about our continued efforts in development on our research tools.

Book a demo to explore our platform: https://www.redvolcano.io/book-a-demo/

28/02/2024

Web Discovery™ has been developed from the ground up for the supply-side of adtech.

However, since Chrome started removing third-party cookies we have noticed a shift in demand-side businesses starting to work directly with publishers via Prebid.

Our research platforms offer access to more than 100 data points across 24 million publishers, providing valuable insights to help you validate prospective publishers during outreach and acquisition.

Book a demo today: https://www.redvolcano.io/book-a-demo/

27/02/2024

Katherine works part time at Red Volcano as she studies for her psychology degree. Her Office Manager role means that she wears many hats: with a background in HR she ensures we have all the necessary policies, she manages our finances and handles our contracts amongst other things.

With her flexible job she’s able to have a great work/life balance and in her spare time Katherine enjoys baking sweet treats, reading novels and watching Disney movies.

www.redvolcano.io

26/02/2024

How do you qualify publishers?

We know the painful process of having to visit each website to see if it matches your standards. Usually this means some poor soul copy and pasting a domain list into Chrome, one-by-one.

Although there is nothing wrong with this process, it takes a long time.

Publisher Lens is our tool to speed up site verification, it comes as standard with access to over 2 publishers and their contact details inside our Web Discovery platform.

Ready to see it in action?: https://www.redvolcano.io/book-a-demo/

23/02/2024

“Don’t SimilarWeb have more websites?”

Coverage comparison - SimilarWeb 100M vs. Red Volcano 24M.

We focus on ad tech. Our coverage is for sites that either engage with ad tech, are a publisher, or at least get a small amount of traffic. We have never had a scenario where a customer reports a site is missing.

Fun fact: We periodically crawl every domain in the world (267,623,151 - Zonefiles.io) to check if our approach is accurate.

100M is great if you’re not an ad tech business.

22/02/2024

Nawaz joined Red Volcano in 2019 as the first employee and brought with him over five years of expertise in Full Stack development, specialising in custom PHP development.

Under the guidance of our founder, he quickly took charge of all backend operations and crawling tasks, expanding his skill set along the way. Nawaz has mastered Elasticsearch, LARAVEL, and Linux, integrating backend and frontend development for seamless user experience.

But it’s not all about work for Nawaz! In his downtime, you can find him dominating in Counter-Strike or hitting boundaries on the cricket field.

21/02/2024

We’re obviously doing something right!

It’s fantastic to see our efforts being recognised. Recently we’ve been included in a great infographic by Tom Triscari at Quo Vadis, thank you!

How conspicuous that our biggest competitor wasn’t included in

20/02/2024

“Mom, get the camera!”

Step into my shoes and join me on a personal development journey into the heart of ad tech.

From the days of being utterly clueless to now having a bit more under my belt, this is an article to reflect the progress I have made in understanding the complexities of a mind-boggling world of data and algorithms.

Dive into the article, it’s a personal ride through the highs, lows, and a few “aha” moments:

- Bart

19/02/2024

How will Web Discovery™ boost your publisher acquisition process?

You can locate publishers based on :

Ad size and type
Media owner
Pageviews
Category
Country
Ad tags

Our platform also includes unlimited usage, download and contacts.

Imagine how prepared your sales teams will be when they approach these publishers.

Ready to experience it in action: https://www.redvolcano.io/book-a-demo/

26/01/2024

“Build cool sh*t” - Red Volcano

An idea shouldn’t take an age to get from a whiteboard into a UI.

Our company culture allows us to swiftly release features requested by our customers.

Book a demo today: https://www.redvolcano.io/book-a-demo/

25/01/2024

We integrate with Hubspot, Salesforce, Zoho, NoCRM and Pipedrive.

Alternatively we have a full API if you wish to do your own bespoke integration.

However, if you prefer the old fashioned way, you can also export to CSV.

This allows your sales team to have instant access to publishers and their direct contact details.

Book a demo: https://www.redvolcano.io/book-a-demo/

Address

London

Telephone

+447717804262

Website

https://www.redvolcano.io/

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