Twistar

11/09/2019

The best assistant anticipates rather than reacts. So does the best technology. Find out how to use that to your advantages through the medium of marketing with this great article by econsultancy:

The internet of things presents big opportunities for a number of industries, ranging from healthcare to beauty. This is largely due to growing innovation in tech, with IHS Market predicting that the number of connected devices worldwide will reach 125 billion by 2030. One of the most exciting oppor...

09/09/2019

Forbes wrote an interesting piece on today's job market and the skills gap present within it. Should schools start employing tech as part of the curriculum? https://buff.ly/31ahHRA

IoT and the data it creates is a tremendous opportunity to better run businesses, operations and create customer experiences. However, organizations have a long way to go with building their skills to support the opportunities around IoT.

07/09/2019

Trust IT portal to simplify something complicated into bitesized chunks for us to understand! With so many channels and mediums of communication, it's good to know how to create cohesivness over chaotic content across multiple channels:

How to create a comprehensive experience across multiple channels.

31/08/2019

27/08/2019

Phocuswire talks about the different steps in travel experience which can be channelled into different business strategies in the world of travel. FInd out more through their fantastic overview:

Dave Berkus, creator of one of the earliest property management systems, discusses technology lifecycles, the risk of hacking, tech giants and travel, his advice for entrepreneurs and travel executive mistakes.

24/08/2019

Which came first, the chicken or the egg? The Telegraph asks the same about CX and digital technology. Intrigued? Go on:

Technology now enables customers to be at the heart of everything a business does.

20/08/2019

Forbes' trusty tips on how to react to competition is a worthwhile read this weekend: https://buff.ly/2GGX7jK

Humanize your marketing plan to maximize the customer experience.

18/08/2019

Hospitality is hugely influenced by the change and rise in and . Have a read of why Angie Hospitality won the award from hospitality net for their development of the world's first voice and AI solution for the hospitality environment:

Angie Hospitality, developer of the world's first voice and AI solution purpose-built for the hospitality environment, has been selected by an expert panel of judges as the "Best Travel, Leisure, or Hospitality Experience" at the 2019 VOICE Summit Awards.

16/08/2019

Trust marketing interactive to come up with top tips on how to up your game in spreading your message. Their recent article provides insight into Adobe's study on challenges to businesses when it comes to marketing. Get to know your customers was the main takeaway message. Curious? Have a browse:

Only 9% of marketers in Asia Pacific regard their CX as "very advanced", despite it being a top priority for businesses in 2019.

16/08/2019

Upserve outlines the possibilities of increased efficiency in restaurants with the introduction of connected devices. Intrigued? Read on:

Restaurant technology advancements and integrations are making kitchens smarter than ever before, and owners and managers even more informed about their business.

13/08/2019

Forbes has published a worthwhile read on the challenges to big rental accomodation companies of the likes of Homeaway and Airbnb. How can you as a smaller enterprise compete? Read on: https://buff.ly/2YjYSOM

While big tech is good for the market, it's also made it difficult for smaller property managers and owners to engage with their guests and control experiences

31/07/2019

"To truly drive emotional engagement with customers, your organization will need to balance user-focused technology and highly-personalized human connection."

A digital presence is important, and though the digital CX is now more prominent, it's humans who must deliver consistently on the brand promise.