DMPG - Your Digital Data Partner

03/03/2022

DMPG has donated 50% of expected March profits to key charitable organisations helping Ukrainian refugees and those affected by Putin’s attack. To support those affected by the aggressive invasion in Ukraine, we urge the industry we operate in and fellow SMBs to provide assistance however they can.



At DMPG we pride ourselves on being a transparent and ethical organisation. As such, we cannot and will not stand by as Putin rages on with an unprovoked attack on Ukraine. It is an atrocity on the Ukrainian people, an abhorrent show of carelessness for Russian people and an attack on democracy and freedom worldwide.

DMPG urges our fellow SMBs in Europe to take action to support the humanitarian crisis happening in Ukraine. The actions we have taken as a company so far, are:

1. Provided financial support for relocation to the UK for any DMPG colleague affected by Putin's attack on Ukraine.

2. Verified that none of our clients have links to the Kremlin - any client that did would have been immediately resigned and all future clients will be verified in the same way.

3. Provided financial donations to some of the key charitable organisations supporting Ukrainian refugees and those wounded while protecting freedom and democracy. £20,000 has today been transferred to charities close to the front-lines via the Disasters Emergency Committee (DEC). This organisation set up by the UK government will distribute to a select number of charities that include ActionAid, British Red Cross, CARE International UK and many more. Furthermore, the UK government will match donations made up to £20,000,000 meaning that our donation alone has created £40,000 of aid.

We applaud the very sizable and generous donations by the likes of LEGO, Adobe and other global enterprises, however, SMBs represent over 60% of employees in the UK. We are a nimble, innovative ecosystem unconstrained by corporate policies. We have the ability to make great change quickly, at a time when it is most needed.

To all SMBs of Europe...let’s by making the biggest donation of funds we possibly can during March. Whether it's 1% or 100% of profits, it WILL make a difference.

Slava Ukraini,
DMPG Team

18/12/2020

Helping charities is something we do every year, just a slightly different method this time around! Help us hit our target and as a bonus, you can watch us sing Frank Sinatra's classic, Santa Claus is Coming to Town!

Weʼre raising money to fund 3 incredible charities, you can help by listening to us sing Santa Claus is Coming to Town. Support this JustGiving Crowdfunding Page.

15/12/2020

Matthew Grogan this week is explaining to us the unknown factors of setting up triggers to power a campaign in Adobe Campaign!

A key benefit for users that run both Adobe Analytics and Campaign products is the Experience Cloud ‘Trigger’ functionality. It allows users to take advantage of the vast amount of customer data which their Analytics implementations already collect and easily use it to trigger and personalise em...

11/12/2020

n this article Steve Carrod explains what the experts are estimating for this Christmas sales period, why the future of retail is data-driven and the role of Customer Data Platforms (CDP's) in that equation!

View Larger Image A customer relationship is not just for Christmas With shopping habits evolving years ahead of expectations and online sales surging by 129%, optimising digital operations is more crucial than ever. In fact, some estimates predict 2020 will see two years’ worth of eCommerce growt...

08/12/2020

The start of the week and almost before the Xmas break we had one more addition to the DMPG team, as we grow more and more! Welcome, Magda Jarkiewicz!

26/11/2020

Yet another great article from Steve Carrod, explaining to us what we need to be aware of in order to make the right decision between GA360 and Adobe Analytics for our business.

A disciplined approach to understanding the differences when choosing the right analytics solution.