26/10/2026
😁 Creating a brand that makes you smile
One of our favourite early brand projects was The Smile Spa, a private dental healthcare practice based in Stockton-on-Tees. We undertook a full branding development project, starting right at the very beginning… with the name itself.
This was a true from-the-ground-up brand build 🧠✨
We were commissioned to create a new business name, alongside a complete visual identity that would reflect a modern, welcoming and professional dental experience.
💡 Our approach:�
• Strategic naming to position the business clearly in the market�
• A clean, friendly brand identity that builds trust and reassurance�
• Visual assets designed to stand out while remaining calm and approachable�
• A brand that works seamlessly across signage, print and digital
💡 The result:�
• A memorable name that communicates both care and quality�
• A polished, professional identity aligned with the healthcare sector�
• A strong foundation for long-term growth and recognition
Projects like this are always rewarding, helping shape a brand from day one and setting it up for lasting success.
👉 View the full case study here: https://viacreative.co.uk/case-studies/smile-spa
💬 Starting a new business or thinking about a rebrand for you rbusiness?�We’d love to chat.
📞 01642 804534�
📧 [email protected]
😁✨