Jen Sinclair Design

11/04/2026

Typographical observations in Copenhagen.

What was so noticeable was the amount of sign-writing instead of tacky plastic fascia signage. It created a classier, more subtle look with a feeling of permanence.

I wish so much this wasn’t a dying art form in the UK.

24/02/2026

Operation ‘light up aisle one’ complete. 👏🏻

15/09/2025

Really pleased with how this fascia came out at new food to go section in their Rye store. Concepts and art direction by me, fabrication and installation by another team. ☺️

03/09/2025

Nice little project for creating brand graphics, pos and packaging for a range of own-brand frozen ready meals.

Made by chef Minerva in their on-site kitchen, these meals offer serious competition to some of the well-known brands.

The bold design used clashing colours in unusual combinations to expand on the limited palette that was previously used.

21/07/2023

Went a bit snazzy for the summer with the most recent Talking Shop. Have you got yours? 🍉 🍓 🍭

23/05/2023

Proud to have been a part of this massive change for Jempson's and impressed I managed to keep it a secret for so long too to be honest 🤣.
I have been busy working with the in house team and Care Signs to recreate all branded signage both in and outside of the store. Now, on to the next one! 😄

The Peasmarsh store offers shoppers almost 30,000 products, with Morrisons now supplying over 60% of the stock

05/07/2021

Do I know anyone who can create animated graphic videos at all? A brand I work with needs an infographic promo video with moving illustrations ( which can be provided as vector) and voice over sound.

Let me know :)

24/06/2021

Good to see the visuals I produced for the Camber campaign are being utilised by the local council.

I am very aware that the gentle tone and presence of these posters have little effect on those with zero conscience or respect but you have to start somewhere.

The welcoming and polite language used was carefully considered in order to put across the right message- one to seek mutual respect between those who live in the area, have businesses within it and those who visit.

Rome wasn’t built in a day.

Last summer, after a busy day at Camber Sands, a whopping 10 tonnes of waste was collected from one beach. That’s equivalent of around 190,000 plastic bottles!

If the bins are full, take your rubbish home with you and help protect the environment.

08/06/2021

Went to check out the completed refill hub at today. We were waiting on some brackets and fittings but all is in now and it’s doing really well from what I hear. 😊

25/05/2021

Thrilled that the refill hub is up and running now and it’s doing so well already. Just waiting for a few more signs to cure and be installed but it’s all pretty self- explanatory. I have loved working on this project. 😊🌏❤️

20/05/2021

I was thrilled to be offered a freelance designer position at a few weeks back. I do lots of their regular art working for print stuff but have recently been working on the signage for their brand new refill hub.
They’ve got everything from to , .uki to on tap, literally. A great new feature for their largest store. Get down there and fill your boots....not literally.