30/10/2025
Thrilled to share a glimpse of the exhibition design I created for VMware at “The Smarter Way to Cloud” event last Thursday with over 1000 participants!
Designing for tech leaders means transforming abstract innovation into tangible, memorable experiences — and that’s exactly what we set out to do.
From design to execution, every detail was thoughtfully crafted to express VMware’s vision of smarter, more agile cloud transformation.
Grateful for the opportunity to bring this space to life, and to be part of a journey that merges technology, storytelling, and design.
A huge Thank You to Etty Ziv Shani at VMware Israel, for your trust, leadership, and the genuine human connection throughout this journey.
And to my amazing creative and production partners who took part in this journey:
- Yuval Hazan from Ta Design – Thanks for your incredible partnership, creative thinking, and dedication every step of the way. Your touch was there on every detail.
- Hagit Klein, Shahar Biran & Sarit Ohayon from InsideOut Business Productions – thank you for your 24/7 collaboration, precise, and always-professional production. It’s always a pleasure working with you.
To all the professionals who helped bring this vision to life – thank you.
Looking forward to many more exciting collaborations!
#ExhibitionDesign #VMware #CloudInnovation #EventDesign #TheSmarterWayToCloud #DesignForTech #Teamwork #Gratitude
