AjaxStudio

22/10/2017

Hi,
My father is urgent need of a liver transplant. We are looking for liver donors whose blood group is B+/B-/O+/O-. Please circulate this message so that interested donors can reach me.
People interested to donate a part of their liver can contact: Gaurav Gulati (9880358269/8958504460).

Guys please share as much as you can, it might help .

Thanks

02/03/2017

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27/02/2017

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29/11/2016

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18/11/2016

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30/10/2016

Wishing you all a very happy deepawali.
Team AjaxStudio

04/10/2016

Need a Secure and SEO Friendly Website?
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07/07/2016

AjaxStudio
What Is A Logo?
To understand what a logo is, we first must understand what the main purpose of logos is. The design process must aim to make the logo immediately recognizable, inspiring trust, admiration, loyalty and an implied superiority. The logo is one aspect of a company’s commercial brand or economic entity, and its shapes, colors, fonts, and images usually are strikingly different from other logos in the same market niche. Logos are used to identify.
Paul Rand, one of the world’s greatest designers states that “a logo is a flag, a signature, an escutcheon, a street sign. A logo does not sell (directly), it identifies. A logo is rarely a description of a business. A logo derives meaning from the quality of the thing it symbolizes, not the other way around. A logo is less important than the product it signifies; what it represents is more important than what it looks like. The subject matter of a logo can be almost anything.”

What Makes A Good Logo?
Rand Logos
A good logo is distinctive, appropriate, practical, graphic and simple in form, and it conveys the owner’s intended message. A concept or “meaning” is usually behind an effective logo, and it communicates the intended message. A logo should be able to be printed at any size and, in most cases, be effective without color. A great logo essentially boils down to two things: great concept and great ex*****on.
Logo Design Process
“Some wonder what’s so difficult about creating a good logo. They’re small, they look easy to do, so no problem, right? When you only see the result of a designer’s efforts, the logo creation can look like it was a simple task. But it’s not. A logo takes thought and creativity, and many elements combine to make a good one.”

When creating a logo, follow a process that ensures the final design meets the needs of the clients. Below, we have listed the typical process that professional logo designers follow. With practice, you will no doubt develop your own.
Logo Design Process
Design brief.
Conduct a questionnaire or interview with the client to get the design brief.
Research.
Conduct research on the industry itself, its history and competitors. Problem-solve first, design later.

Conduct research on logo designs that have been successful and on current styles and trends that may relate to the design brief. Follow trends not for their own sake but rather to be aware of them: longevity in logo design is key.
Sketching and conceptualizing.

Develop the logo design concept(s) around the brief and your research. This is the single most important part of the design process. Get creative and be inspired. As Dainis Graveris has written once, “sketching isn’t time-consuming and is a really good way to put ideas in your head right on paper. After that, it’s always easier to actually design it on the computer. Sketching helps to evolve your imagination: once you understand it, you will always start from just white paper.

Take breaks throughout the design process. This helps your ideas mature, renews your enthusiasm and allows you to solicit feedback. It also gives you a fresh perspective on your work.
Revisions and positioning.
Whether you position yourself as a contractor (i.e. getting instructions from the client) or build a long-lasting relationship (i.e. guiding the client to the best solution), revise and improve the logo as required.
Presentation.
Present only your best logo designs to your client. PDF format usually works best. You may also wish to show the logo in context, which will help the client more clearly visualize the brand identity. Preparing a high-quality presentation is the single most effective way to get your clients to approve your designs.

“Canned presentations have the ring of emptiness. The meaningful presentation is custom designed—for a particular purpose, for a particular person. How to present a new idea is, perhaps, one of the designer’s most difficult tasks. This how is not only a design problem, it also pleads for something novel.
Everything a designer does involves a presentation of some kind—not only how to explain (present) a particular design to an interested listener (client, reader, spectator), but how the design may explain itself in the marketplace… A presentation is the musical accompaniment of design. A presentation that lacks an idea cannot hide behind glamorous photos, pizazz, or ballyhoo. If it is full of gibberish, it may fall on deaf ears; if too laid back, it may land a prospect in the arms of Morpheus.” (Paul Rand)
Delivery and support.
Deliver the appropriate files to the client and give all support that is needed. Remember to under-promise and over-deliver. After you’ve finished, have a beer, eat some chocolate and then start your next project.
LOGO DESIGN PROCESS CASE STUDIES
For some in-depth examples of how professional logo designers work, check out these logo design process case studies:
Tenth Logo
Tenth Church Logo Design Process by Nancy Wu
Nancy Wu goes through her logo sketches and development for the Tenth Church logo.
16 Revealed Logo Design Processes by The Design Cubicle
Brian Hoff lists 16 logo design process walkthroughs found across the Web.
5 Principles Of Effective Logo Design
Effective Logo Design
As mentioned, a good logo is distinctive, appropriate, practical, graphic and simple in form, and it conveys the owner’s intended message. You should follow the five principles below to ensure that your design meets all of these criteria:
Simple
Memorable
Timeless
Versatile
Appropriate
3. TIMELESS LINK
Underground Logo
An effective logo should be timeless. Will yours stand the test of time? Will it still be effective in 10, 20 or 50 years?
Leave trends to the fashion industry. Trends come and go, and when you’re talking about changing a pair of jeans or buying a new dress, that’s fine, but where your brand identity is concerned, longevity is key. Don’t follow the pack. Stand out.
— David Airey
One way to create a versatile logo is to begin designing in black and white. This allows you to focus on the concept and shape, rather than color, which is subjective in nature. Also keep in mind printing costs: the more colors you use, the more expensive it will be for the business over the long term.
I like to work first in black and white to ensure that the logo will look good in its simplest form. Color is very subjective and emotional. This can distract from the overall design – say if you saw your logo in all red, that color may be the first thing that you respond to and not the composition of the design elements. I will not even consider submitting color suggestions to a client for review until they have signed off on a final black and white logo.
— Patrick Winfield
Familiarize yourself with the commercial printing process so that you do not encounter printing problems down the line. Know the difference between the CMYK, Pantone and RGB color systems.
5. APPROPRIATE

How you “position” the logo should be appropriate for its intended audience. For example, a child-like font and color scheme would be appropriate for a logo for a children’s toy store, not so much for a law firm.
A logo doesn’t need to say what a company does. Restaurant logos don’t need to show food, dentist logos don’t need to show teeth, furniture store logos don’t need to show furniture. Just because it’s relevant, doesn’t mean you can’t do better. The Mercedes logo isn’t a car. The Virgin Atlantic logo isn’t an airplane. The Apple logo isn’t a computer. Etc.
— David Airey
Should a logo be self-explanatory? It is only by association with a product, a service, a business, or a corporation that a logo takes on any real meaning. It derives its meaning and usefulness from the quality of that which it symbolizes. If a company is second rate, the logo will eventually be perceived as second rate. It is foolhardy to believe that a logo will do its job immediately, before an audience has been properly conditioned.
— Paul Rand
How Much Does A Logo Cost?
How much does a logo cost
In my experience, this is the most frequently asked question. It cannot be easily answered because every company has different needs. The best approach is to draw up a customized quote for each client.
You have to take a number of factors into consideration when designing a logo, such as how many logo concepts need to be presented, how many revisions will be needed, how much research is required, how big the business is and so on.
AjaxStudio

01/07/2016

Professional Website Design is Alive and Well

Professional-Website-Design-Solves-BUsiness-Problems
Contrary to what you’ve read recently, professional website design is not dead. In fact, the professional website designer is alive and well and business is thriving.

While popular media outlets like Mashable.com report that artificial intelligence and low cost WordPress templates are killing the occupation of professional website design, these are headlines geared towards driving traffic and discussion. The claims are based on promotion and not on actual facts.

Do you wonder how I can be so confident in these statements? It’s simple. We’re human and we need humans to help create an environment where other humans can emotionally connect.

We’re Only Human

The internet connects people and businesses across the world and usage continues to grow with each month, season, and year. While desktop website usage has gone flat, overall internet usage as a whole continues to grow at staggering rates. Users have moved beyond the desktop and are using tablets and mobile phones to keep them connected with the world.

And as device usage changes and internet adoption grows, content is becoming more diverse and engaging. The internet of things is connecting humans and machines and virtually everything around us.

As long as people use the internet to locate good and services, professional web design will be a requirement for B2B and B2C businesses across the world. I not only believe this in my heart, I know this to be true because I live and breath website design every day of my life.

Artificial Intelligence and Templates Cannot Solve Human Problems

Each week my team and I help companies with WordPress development projects, but in doing so we don’t just build a website. Anyone can build a website these days.

In each and every website design project our goal is to help businesses solve real-world problems. These problems can be traditional sales and marketing issues or they can be problems of our client’s customers.

The objective professional website design is to identify an issue and use the power of the internet to solve the issues at hand.

I keep seeing advertisements and articles about the new grid type of website development. No designer needed they claim. Let software solve your design issues by reviewing your content. Really? Is it that simple? No it’s not.

A grid system that is focused solely on images and text cannot solve business problems, because it is not constructed to do so. It is simply there to be a quick fix to a low budget website development project.

It is focused on the website owner’s view of technology and doesn’t begin to actually address the website owner’s problems, goals, or objectives.

If you’ve ever been part of a structured website development project you’ll know there is no simple solution. It’s a process that starts with discovery to identify objectives and uses best practices and experience to derive at a solution.

A grid based website design package may seem nifty, but it doesn’t ask the questions that really matter. It doesn’t ask website owners about their target marketing, product or service offering, project objectives and goals, desired traffic flow, or how the project will ultimately be deemed a success.

Make no mistake and listen to me when I loudly state:

Professional Website Design goes beyond images and text. It covers a wide range of project elements that artificial intelligence and stock templates do not.

Professional Website Design Reaches Far Beyond the Grid

Go to a website design conference and listen to the speakers or discussion amongst attendees. They’ll be talking about design best practices, perfecting the user experience, and solving real-world problems for their clients.

What they won’t be talking about is grids, artificial intelligence, and automating the design process to remove the human element.

And that’s because it isn’t a solution. It’s just cheap alternative to real web design.

Here are a few examples of what professional website design offers:

Messaging – Ask a small business owner about their marketing message and then listen to the dead silence. The reason for this is that many small businesses don’t have marketing departments and they rarely have time to sit and think about messaging and how their words can influence activity on their website. A professional website designer cannot only discuss this with their client, they can help the website owner articulate what differentiates them from their competition.
User Personas – One of the first things we do with clients is ask about website personas. We do this because it can greatly alter the design of the website and we want to identify this early on in the process. Personas can create traffic flows and provide focused call to actions for users, while also creating an emotional response that helps website visitors connect with a website’s offering. Artificial intelligence cannot walk a website owner through the discussion of persona definition, their usage, or their implementation.
Call to Actions – A website template or automated page builder can do a decent job or creating a basic contact form or button. I will not argue with this point, because in “some” cases, call to action creation is rudimental in nature. But that is not the norm and there are many cases where we have in-depth discussions to ascertain the proper call to actions, usage, and placement.
Search Engine Optimization – When we have a website development project that involves SEO, we want to start the project with keyword discovery and site mapping. The keyword discovery phase includes a review of existing reporting data, available content, competitor websites, and keyword tools then quickly follows with a strategy session to map desired phrases to existing and future content. I many times find myself reading the client’s existing website content page by page to help move this process along. Once the design is coded and initial content available, we begin to work on on-page optimization. Now head on over to the much talked about Grid design software and compare their website copy to anything in the SEO process I just mentioned. Guess what? You won’t find it. And this is because automated design cannot deliver anything close to the fifteen years of real-world SEO experience I apply to our website design projects.
There are many more examples I could present, but I think the few I did discuss clearly show automation and website design do not mix. And they will certainly not provide the same outcome.

Real Website Design is About Connecting the Dots

Professional website designers help marketers and business owners navigate the website design process in a methodical manner. This structure creates a website that is a cohesive portal for an organization’s marketing efforts.

Automation doesn’t connect dots. It can’t, because the focus of this automation is short sided and very limited.

Automated website design forces content and images into preset page layouts and templates, thus removing the human element and eliminating the ability to connect on a personal and human level.

My team and I are here to help you connect with your visitors emotionally. We want to help create an environment where visitors connect with you on a human level, which in turn, encourages them to take the additional steps and convert into tangible members, prospects, and customers.

http://www.ajaxstudio.com

01/07/2016