Digital Soch

18/07/2013

New investments in 2013 will go toward using marketing to improve commerce experiences.

The Big 4 being:
- Ecommerce
- Social Marketing
- Content Creation
- Mobile Marketing

Source: gartner.com

17/07/2013

Digital marketing spending averages 2.5% of company revenue…and budgets will increase 9% in 2013.

Source: www.gartner.com

10/07/2013

Google Is Even Mapping The Fictional World Of Harry Potter

Visit the Wizarding World's main drag, Diagon Alley, from the comfort of your desk. Google added the set of Diagon Alley to Google Street View and more, read here http://goo.gl/RblnG

09/07/2013

HT Mobile acquires digital marketing agency Webitude

In May, Dentsu India Group acquired 80% stake in Webchutney. Last year, JWT, part of WPP Plc., acquired a 51% stake in Hungama Digital Services and now HT Mobile acquires digital marketing agency Webitude

02/07/2013

A quirky funny social media campaign by Quick Heal Antivirus called "101 Uses of Gadgets Without Quick Heal "

The wackiest tweet with the tagline , etc is selected the winner! Think of more such wacky campaigns in social media and tell us in the comment section :)

01/07/2013

A collaborated case study on makemytrip.com by our intern http://www.digitalsoch.com/blog/make-my-trip-case-study. Keep an eye in this space as we will be coming up with more case studies at a regular interval

PermalinkPosted: Jul 01, 2013 by bhanusmita Tags: Comments:0Make My Trip Case Study With the widespread use of Internet, the online businesses have become a wonderful source of income for many. Internet is not only the huge reservoir of information these days; it is the pool of enormous business opp...

27/06/2013

As against the common notion that its only consumer brands are popularized on Facebook, we get to see that most Indian political parties are building their brand value on Facebook. Check here!

25/06/2013

Tell us which one according to you was the best Father’s Day Facebook Campaign in 2013? Source: lighthouseinsights.in

21/06/2013

Online Advertising market in India projected to reach Rs. 2,938 Cr by March 2014

News: http://goo.gl/iGuSS

Image Source: http://dandilyonfluff.com/

18/06/2013

Digital Marketeers, Check your IQ...Heres the list of 30 most used Buzzwords in Digital Marketing. How many are are you aware of? Whats your score? Do let us know in the comment section.

Image Source: socialbarrel.com

17/06/2013

What "Call-to-Action" works the best for Twitter??

Source: http://econsultancy.com/in/blog/62910-this-week-s-finest-digital-marketing-infographic-8

13/06/2013

May 2012: Internet workers protest outside Google Mumbai Office after Penguin Update created mass unemployment http://goo.gl/FtJFC . Register here http://goo.gl/vvvyJ and insure your career against such odds!