15/07/2022
The concept of corporate identity and naming for a cosmetology center.
The name originates in the English word "reflect". After the procedures at the cosmetologist, the skin glows, reflecting the light.
Human skin consists of several layers, one of which is reflective. Beauticians “open” this function, allowing the skin to breathe and reflect.
The company slogan "REFLECT, RENEW"
This means that the main task of the brand is to reflect the inner light of others, making them better.
Cosmetology is a complex industry that involves more than just medical and cosmetic procedures. This area gives its clients a reason and an opportunity to shine and reflect the light not only with their skin but also with their souls.