MakarioWorks

MakarioWorks We employ design, creativity and technology to transform and add value to businesses and individuals

At MakarioWorks we implement technologies that give greater meaning (potential and productivity) to your business or organisation. From web design and development to creatives and ICT projects, we're the right solution to your information and communication technology needs.

Five things that should be on the contact page of your websiteThe contact page of your website is a key aspect of the we...
27/05/2021

Five things that should be on the contact page of your website

The contact page of your website is a key aspect of the website, which helps customers to contact you or get in touch with you easily. With the right details on your website contact page, you can increase conversion as well as sales.

Here are five important things that should be on your website's contact page...

1. A Physical Address: If your business has a physical location, the address should definitely be put on the website, to help people get to you easily.

You can also use "Google My Business".

2. Email Address: This is also important should in case they need to reach you via email.

3. Phone Number: A customer who is ready to purchase on the go would surely appreciate having a phone number to call directly, to place his/her order.

4. A live chat box: This is also important, and it makes communication fast and seamless, while still on your website.

5. A contact form: A contact form to receive details of the customers, as well as their order would also serve great use.

What other thing did we miss out?

Our WCW today is Omolaramide Amubieya. Omolaramide Amubieya is a brand and marketing communications strategist. She desc...
26/05/2021

Our WCW today is Omolaramide Amubieya.

Omolaramide Amubieya is a brand and marketing communications strategist. She describes herself as a solution personified human.

With over 14 years of experience in marketing and communications, Omolaramide has helped brands, businesses and professionals build and leverage their personal brand, in order to influence and sustain their businesses.

She is the initiator of One Child One Mentor (OCOM), an initiative that gives the Nigerian child free access to professionals, who serve as mentors to help them grow in their personal and professional journey.

Passionate about transformation in the lives of people, in order to make them build essence, Omolaramide is distinct in the pursuit of her assignment.

We celebrate an exceptional woman.

Five Places to put your New Logo DesignSo, you just did a rebrand of your logo, and you need to announce to your audienc...
24/05/2021

Five Places to put your New Logo Design

So, you just did a rebrand of your logo, and you need to announce to your audience that a part of your brand Identity has been repolished.

Here are five strategic places to place your new logo, to spread the Word about it. They are:

1. On your Social media Pages
2. On your Website
3. In emails, informing your audience of the new logo, alongside the picture of the logo.
4. On product Packaging
5. On banners and brand Tee Shirts

Brand is a perception and perception will match reality over time- Elon MuskBranding refers to the perception and opinio...
21/05/2021

Brand is a perception and perception will match reality over time- Elon Musk

Branding refers to the perception and opinion of your clients or customers about your business.

If you put in the work, by improving your products/services, being strategic in your customer relation; your audience's perception would soon match your desires.

Questions to ask your Branding ClientSo, a client came to you for a rebrand of their business, and you are about to star...
18/05/2021

Questions to ask your Branding Client

So, a client came to you for a rebrand of their business, and you are about to start the onboarding process.

While typical questions like Who is your target audience, what is your brand’s language, what makes you different from your competitors, etc may easily come to mind; there are some important questions to add to your onboarding sheet ASAP.

They include:

1. What is your brand story?
2. Why do your customers trust you?
3. How do you want your customers to feel when they interact with your brand?
4. How do you interact with your customers?
5. What are the improvements you want to see after this rebrand? State five Key Performance Indicators.

Our MCM for today is Tomi Ogunlesi He is a marketing communication professional experienced in brand building, marketing...
17/05/2021

Our MCM for today is Tomi Ogunlesi

He is a marketing communication professional experienced in brand building, marketing, business strategy.

Over the years, he has helped various businesses in creating strategies to growing their businesses, increase their impact, and achieve success with their marketing tactics.

As a marketing and business expert, he has worked in brands such as FirstBank, Intel, Reckitt Benckiser, Nigerian Breweries, Unilever, Virgin Nigeria, ARM, Nando’s, Promasidor, UBA, etc.

Holding an MBA from the Lagos Business School, He also attended Vega, The Brand Communications School for the A-Z of Branding Certificate.

He holds professional memberships of the Chartered Institute of Marketing (UK), the National Institute of Marketing of Nigeria (NIMN, ) and the Nigerian Institute of Management (NIM).

As a writer, he shares what he refers to as “miscellaneous thoughts and random musings” on different subjects at www.tomiogunlesi.blogspot.com

He is currently the Corporate and Communications Head at

We celebrate an outstanding man!

When it comes to promoting your business' online presence, there's no better starting point than a professional, neat, a...
11/05/2021

When it comes to promoting your business' online presence, there's no better starting point than a professional, neat, and easy-to-navigate web design.- Forge Web Design.

Onboarding your website design client should be as smooth as possible, in order to have a healthy work relationship.Belo...
10/05/2021

Onboarding your website design client should be as smooth as possible, in order to have a healthy work relationship.

Below are some important questions to ask, before getting started on a website design job...

1. Why do you want to achieve with this website?

2. Have you had a website before? If yes, what worked or did not work?

3. What audience are you targeting? Age, Gender, Location, etc.

4. Mention 3 must-have elements that you want to feature on the website

5. What is your Budget?

GRAPHIC DESIGN QUOTE!"The key to great ideas is not having them, it is executing them. And great ideas come from problem...
05/05/2021

GRAPHIC DESIGN QUOTE!

"The key to great ideas is not having them, it is executing them. And great ideas come from problems.

As designers we call problems, briefs and we call reactions to problems, concepts.” - Kate Moross

Onboarding a graphic design client requires that you ask certain questions, so as to get adequate information about what...
04/05/2021

Onboarding a graphic design client requires that you ask certain questions, so as to get adequate information about what you are working on.

While questions like; the name of the company, their products/services offered, their brand colour, etc may easily come to mind; there are some other key questions, that would aid you, as a graphic designer in giving the designs the right feel it requires.

Below are five questions to ask your Graphic Design Client...

1. What is the story or message the brand is passing across?

2. Who are the target audience?

3. What perception do you want to create in the audience's mind?

4. Describe the brand in one word?

5. What is the Unique Selling Point of the brand?

Are you following us yet on Twitter?We are
03/05/2021

Are you following us yet on Twitter?

We are

DON'T THINK OF A BUSINESS IDEA, LOOK FOR A HUNGRY MARKETSo, we got this idea from Small Business, Big Money by Akin Alab...
27/04/2021

DON'T THINK OF A BUSINESS IDEA, LOOK FOR A HUNGRY MARKET

So, we got this idea from Small Business, Big Money by Akin Alabi, and it has stayed with us ever since.

In your process of thinking of a business to start, always first search for a hungry market. Look for a need to fulfil, or a desire to satisfy.

When you do this, sales would be almost seamless, since you already have ready customers for your products, even before you launched.

Think about it!!!

Address

5th Floor, Makario Works Office, Km 18, Agungi Lekki
Lekki

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