21/08/2024
Why? Disconnected data, outdated systems, disparate channels, and siloed departments!
How do marketers overcome these obstacles?
Salesforce and Google partnered together to unlock cross-channel insights for marketers to build meaningful and connected experiences with their consumers.
Integration seamlessly connects marketing channel, web and advertising data, and analytics across Salesforce Marketing Cloud Engagement and Google Analytics 360, part of Google Marketing Platform.