Lee Young Design

06/11/2016

A fantastic article by Paul Burke, one of the great copywriters still working in advertising. An informed piece about the current state of copywriting and creativity in the modern agency environment, and something that resonates particularly strongly with me as a designer/creative that has recently been dabbling in the world of copywriting (and just writing in general). Well worth a read...

Paul Burke, an award-winning copywriter and novelist who has worked at J Walter Thompson, BMP DDB and Y&R, gives his take on the state of copywriting in advertising today.

04/10/2016

A really great interview with the great Milton Glaser covering design, art, writers block & the joy of loving what you do. An absolute must watch for any designers, artists and creatives out there. Interesting stuff!

Watch Debbie Millman interview graphic design legend Milton Glaser.

12/09/2016

A great article from Smashing Mag on some of the psychology behind really effective UX design, and specifically surrounding cognitive overload, and how to avoid it. Well worth a read...

The best user experience is the one the user doesn’t notice. It appears smooth and simple on the surface, but hundreds of crucial design decisions have been made to guide, entertain and prevent trouble. If the user experience design does what it’s supposed to do, the user won’t notice any of the wor...

23/08/2016

Last week I was lucky enough to be part of a UX Design talk and workshop with Patrick Hofmann, Senior UX Designer at Google Maps. Here's my write up... http://goo.gl/nlE55q

18/08/2016

I must be doing something right, my new portfolio website has been nominated for another award, this time over at CSS Awards...

CSS Awards is a web designer/agency/studio inspiration gallery, where a high quality of CSS websites placed from around the world.

10/08/2016

Hit. Nail. Head. Content is critical in effective UX design...

Content experience refers to the entirety of content and the context in which it lives. Not only does content experience include the content assets (articles, resources, videos, photography, social media and distribution channels), but it's also the words that comprise navigation, the language that…

26/07/2016

New article up on LinkedIn looking at the rise of Augmented Reality and how Pokemon Go marks a turning point in the adoption and application of AR in everyday life...

Pokemon Go & The Breakthrough of AR Unless you’ve been living in a cave or on a desert island somewhere for the past few weeks, then you will have heard at least some of the commotion surrounding the

05/07/2016

The new portfolio is FINALLY live! Much improved UX/UI, an improved mobile experience, new portfolio work and more, go check it out! I'm currently available for new freelance/contract/perm roles in Auckland, if you currently need a Digital Designer/Producer/Front-End Dev for any upcoming projects please get in touch.

I have over ten years professional experience in digital, both freelance and in-house, and my experience spans branding, design, production, front-end development and copywriting.

01/05/2016

New post up on LinkedIn looking at the inherent worthlessness of ‘Core Company Values’

11/04/2016

A New logo design featuring several different colours for all kinds of usage scenarios, and full brand guidelines document creation for the guys at NZ Surf and Kite...

06/11/2015

Great little google doodle today celebrating the inventer of Homer J. Simpsons favourite instrument. SAXAMAPHOOOOOOOOOONE.

Inventor of the Saxophone, Adolphe Sax's 201st birthday