Tag Design

19/08/2026

Have you checked if your business shows up when someone asks ChatGPT or Google's AI who does what you do in Christchurch?

Go on, give it a go. Most owners haven't... the ones who do are usually surprised.

Free until 30 September: I'll run a full AI-visibility scan of your website (normally $250) and personally send you 3 real findings on what's blocking you. The scan's automated. What it actually means for your business isn't.

Limited spots for Christchurch & Canterbury small businesses & sole traders.

What blocks most small businesses isn't lack of effort, it's structural: pages competing against each other, thin content, missing the signals that tell AI tools where you work and what you do.

Link is in the comments.

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Find out if ChatGPT, Perplexity and Google AI are recommending your business or your competitor. A free AI visibility check for NZ small businesses. Limited spots.

07/07/2026

The businesses showing up in AI recommendations aren't necessarily the best ones.

They're just the ones whose websites made it easy for AI to understand them.

Clear service descriptions.
Specific location language.
Structured content.

That's it.

And most Christchurch websites aren't there yet.

30/06/2026

When I look at a website for an AI-SEO check, the first thing I'm not looking at is how it looks.

I'm looking at whether it answers the questions AI tools actually ask.

Does it clearly say what the business does?
Does it name the location specifically?
Does it describe who the service is for?

Most sites answer these questions somewhere. Just not clearly enough, or in the right place.

That's usually the gap.

21/06/2026

AI tools like ChatGPT, Google Gemini and Perplexity don't pull from search rankings. They pull from how well your site explains what you do, who you do it for, and where you're based.

A site that ranks can still be completely invisible to AI recommendations.

Worth knowing.

11/06/2026

Your website is live. You're getting some traffic. But why isn't the phone ringing?

Here's what's changed and what to do about it.

Customers are now asking ChatGPT and Google AI for recommendations instead of scrolling search results. These tools don't show a list. They pick one or two businesses and name them. Everyone else disappears.

To show up, your site needs to speak a different language, clear service descriptions, structured content, and the kind of specific local language AI tools look for when deciding who to recommend.

Most Christchurch websites aren't built this way yet. The ones that get there first will own the results.

This month I'm offering free 20-minute AI-SEO Strategy Chats. I look at your site beforehand and show you exactly what's missing and what to fix first.

Message me if you want one.

09/06/2026

"We get traffic, but we don't get enquiries."
I hear this often from small business owners. The website is there, it looks professional, but it's not converting ... and nobody tells them why.

No traffic is a serious pathway problem. The site isn't guiding people to the next step clearly enough. But most businesses never get a diagnosis; they just get told to "do more SEO."

A clear audit of the highest-impact bottlenecks changes that. You stop guessing and start fixing the right things first.
What's the gap between your traffic and your enquiries telling you?

04/06/2026

When did you last look at your website through a client's eyes?
Would it make you want to get in touch?
Most small business websites don't fail dramatically. They just quietly stop performing, and nobody tells you.
I wrote about 7 specific signs yours might be doing the same... including the most honest sign of all.
Link in the comments 👇

14/04/2026

Someone found your business today. They Googled you, landed on your site, and left without getting in touch. You’ll never know they were there.

I’ve written about the five consequences I see most often, and what actually needs to change.

Read the full post here - it’s only 4 mins.

Most business owners assume they'd know if their website was letting them down. It would look outdated. Something would be broken. Someone would mention it, or it would show in their analytics - if they have these set up. But that's not how websites fail in 2026. Today, the most damaging website pro...

15/02/2026

If someone lands on your homepage and can’t instantly tell:

* What you do
* Who you help
* Why they should trust you

They leave!

In 2026, it’s not just people making that decision.
Search engines and AI are too.

They don’t care about visual design. They're looking for clarity and structure.

If it's confusing, they move on.

So do your potential clients.

I've written more about what structural decay looks like and how to spot it early.

https://www.tagdesign.co.nz/blog-post/the-cost-of-a-weak-website

06/10/2025

Complimentary AI-SEO Check-Up for Canterbury small businesses. I’ll review your site and send your top 2 fixes + local intent tips.
Tap the link below or DM “AI CHECK.”
https://www.tagdesign.co.nz/ai-seo-offer