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Freemius

Monetization, analytics, and marketing automation platform for plugin & theme developers.

03/09/2026

Selling to customers in Switzerland but still showing prices in another currency?

That means your buyer has to do the math before they even decide to buy.

Freemius Checkout now supports Swiss francs (CHF) natively.

Turn it on in your pricing settings, and Swiss buyers will automatically see your prices in CHF.

27/08/2026

Fast response, clear guidance, and a follow-up to make sure everything was actually fixed. That's the kind of support experience we aim for, every time.

25/08/2026

Sales spike at launch, then fade. Support tickets keep coming from hosting setups you don’t control. Getting discovered among 60,000+ plugins keeps getting harder.

If these problems are limiting growth, it may be time to rethink the model. You can stay plugin-only, move selected features to the cloud, or build SaaS.

Use this guide to choose the right path: https://freemius.com/blog/should-you-turn-your-wp-plugin-into-saas/

24/08/2026

“Almost ready” can stretch for months when building feels safer than launching.

Building is familiar and measurable. Launching puts your pricing, positioning, and assumptions in front of real customers.

Another feature won’t tell you whether people will pay, return, or use the product. Only a live product can.

Get the core workflow working from start to finish, launch it, and let customer behavior tell you what to build next. Otherwise, the scope keeps growing instead of the user base. 😅

20/08/2026

Thank you, Laurence, for always being there for our software makers! 🙌

Great support is what makes the difference between a good product and a great one, and Laurence brings that every single day.

18/08/2026

Small update, real impact if you sell into Serbia: Checkout now supports Serbian Dinar.

Head to Plans → Pricing in the Developer Dashboard, add RSD, and pricing shows up in local currency automatically.

Selling into a market that still isn't on the currency list? Speak up, that's exactly how RSD made the cut.

17/08/2026

Ever get a "we miss you" email that clearly has no idea why you actually left? That's the tell.

What separates a real win-back campaign from a generic one, and it's not the discount.

13/08/2026

Nothing beats an unprompted five-star review. This one's from a software maker launching their first commercial WordPress plugin, and it's exactly why this exists: less time on invoices and tax handling, more time building. 🙌

12/08/2026

Not all engagement means what people think it means. In a lot of AI products, a highly active user might just be comparing you to three other tools with the tab still open.

We put together a quick table on the metrics that get misread the most, and what to look for instead.

11/08/2026

Small change, real numbers: a pricing tier removed, usage limits simplified, a checkout fee killed. The cart drop-off numbers shifted more than expected.

Turns out pricing confusion reads as distrust when people don't already know your brand.

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