25/11/2025
The rebranding of the Fundacja Voelkel was one of those projects where design steps back to let values speak. When the Foundation – operating for 25 years as VOX Artis – approached us, the brief was beautifully clear: create an identity that doesn’t dominate, but creates space for art, education, and culture to unfold.
So we built a system that works like a passe-partout. Subtle, precise, and supportive. A frame that unites the diverse initiatives of the Voelkel family – from architecture and education to cultural programming and an exceptional private art collection – while remaining quietly in the background.
We designed the logo, color system, brandbook, Webflow website, social media templates, and oversaw print production. But more importantly, we created a visual language that lets the Foundation speak in its own voice: quiet, assured, and refined.
Explore the full story: https://www.behance.net/gallery/239250047/Voelkel-Foundation
The team:
Brand art direction & design: Michał Mierzwa, Anna Morawiak, Maria Majewska
Web Design: Maciej Mach, Zuza Wasiak, Marta Jaśkowiak
Web development: Maciej Mach, Marta Jaśkowiak
Project photography: Kuba Szopka
Copywriting: Michalina Neumann
Project management: Małgorzata Antczak
Art pieces from private collection of Voelkel Foundation
The rebranding of the Voelkel Foundation marked a symbolic transition from VOX Artis, coinciding with its 25th anniversary. Our role was to design a sophisticated, understated identity reflecting the Foundation’s curatorial ethos — one rooted in art, educ...