Magycal

Magycal Extraordinary fan experiences around digital content, TV shows and live events.

26/08/2026

Give your audience the exact moment they want, the second it happens. ⚡

Our upcoming AI platform processes live broadcasts in real time, delivering ready-to-watch near-live and VOD content straight to your users' fingertips.

Unmatched speed for them, deeper retention for you and the power to Monetise the Moment right when audience attention peaks.

Experience it live at Stand 14.B57 during IBC, or stay tuned right here to catch the full launch! 👀

24/08/2026

Something exciting is coming to IBC2026! 🤖✨

Imagine capturing game-winning goals or breaking news and serving them to your audience in seconds. Ultra fast delivery boosts engagement, but the real power lies in turning those peak attention moments into revenue while the action is happening.

We are launching a new AI-powered product engineered for near-live and VOD content generation with automated brand integration. It gives media teams everything they need to Monetise the Moment and turn viewer attention into active commercial value.

From live moments to monetised assets in seconds.

Experience it live at Stand 14.B57 in Amsterdam, or stay tuned right here so you do not miss a thing! 👀

We are heading to IBC 2026! But before we dive in, let’s take a look back at last year’s highlights! 📸From non-stop tech...
13/08/2026

We are heading to IBC 2026! But before we dive in, let’s take a look back at last year’s highlights! 📸

From non-stop tech demos and great meetings to some serious Piggy Race competition, a big shoutout to the Magycal team for making last year’s booth so memorable! 🐷✨

We’re getting ready for this year's event! You can find us at booth 14.B57 with fresh updates and new tech.

Heading to Amsterdam? Book a meeting with our team via the link in the comments! 🇳🇱👋

06/08/2026

We traded our usual routine for something a little different last month. 🛡️

We brought the team together for a self-defense workshop to focus on personal safety, spatial awareness and practical skills. It was intense, empowering and a great way to step out of our comfort zones as a group.

Once the training wrapped up, we took full advantage of the good weather and spent the rest of the day relaxing over a picnic. 🧺☀️

Special thanks to Márcia for making the session so dynamic, educational and fun!

Work smarter, not harder. 🤖The true value of AI lies in turning complex, time-consuming tasks into simple, high-speed wo...
31/07/2026

Work smarter, not harder. 🤖

The true value of AI lies in turning complex, time-consuming tasks into simple, high-speed workflows. An "AI assists, Human decides" approach cuts out the manual grunt work so your team can focus on storytelling, not busywork.

Here is how real-time AI automation transforms live broadcasting:

⚡️ Instant Processing: Real-time video monitoring, automated transcription, and instant metadata.

🎬 Rapid Content Assembly: Publish-ready assets generated in seconds, not hours.

📱 Interactive Fan Engagement: In-app discovery tools that keep audiences hooked.

💰 Smarter Monetization: Turning passive viewers into active, revenue-generating fans.

📈 Operational Efficiency: By automating repetitive tasks, media teams can achieve 90%+ efficiency gains, scaling digital reach without sacrificing quality.

How is your team handling the demand for real-time live content?

The future of Sports Journalism is already live. ⚽️⚡️Covering hundreds of live games while keeping top-tier quality used...
23/07/2026

The future of Sports Journalism is already live. ⚽️⚡️

Covering hundreds of live games while keeping top-tier quality used to be a massive challenge. So, we built the solution: the SPORT TV Smart Newsroom.

Powered by AI and guided by human expertise, our news desk now delivers live-stream coverage, instant news drafts and rich multimedia content in seconds, with 100% editorial verification.

📲 Experience it live right now!

Download the sport tv App or visit sporttv.pt to see the Smart Newsroom in action.

At Magycal, user retention is won every day in the tiny details of the digital experiences we create. 📲✨🤝 It requires re...
13/07/2026

At Magycal, user retention is won every day in the tiny details of the digital experiences we create. 📲✨

🤝 It requires removing the small frustrations so that live interactive features run flawlessly.

🤝 It is about creating intuitive, simple spaces where a brand tells its story and users genuinely feel good spending their time.

🤝 It means turning daily engagement into a healthy, long-term business for our clients.

Bringing these pieces together requires different eyes working toward the same goal. That’s why Rita ensures our interactive tech never fails under pressure, Carolina shapes how brands communicate through clean visuals and Jorge helps turn that user happiness into sustainable business value. 🚀

02/07/2026

Building the GOAT, brick by brick. 🧱🐐
Fun fact: CR7 was Magycal’s very first client with the Viva Ronaldo app! Today, we're bringing all our energy to support Portugal in the World Cup. Let's get this win!

Five years ago, Rita joined Magycal. Five years of showing up, building great things and making this team better every s...
17/06/2026

Five years ago, Rita joined Magycal. Five years of showing up, building great things and making this team better every single day.

Thank you for your dedication, energy and the magic you bring to everything you do. We're proud to have you with us, and we can't wait to see what the next chapter brings.

Happy 5 years, Rita. Here's to many more. 💙

09/06/2026

Seven letters. One word. Our favourite way to kick off a Magycal summer. 💙

Endereço

Rua Dos Inventores
Lisbon
2825-182CAPARICA

Horário de Funcionamento

Segunda-feira 09:30 - 18:30
Terça-feira 09:30 - 18:30
Sexta-feira 09:30 - 18:30

Telefone

+351210438651

Notificações

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