09/06/2026
Do you actually know why you're losing deals? 🤔
Most sales teams think they do. CRM says "lost to competitor." Rep says "timing." Buyer says, "we went in another direction."
Research shows buyers are fully honest in exit interviews less than 50% of the time.
The real story is in the calls. AI-analyzed conversation intelligence reveals the patterns hiding in your closed-won vs. closed-lost data, things no interview ever will.
New article on the blog - https://www.repsmate.com/win-loss-analysis-with-conversation-intelligence/