Interlunar

Interlunar INTERLUNAR is a boutique digital transformation agency that aims to make emerging technologies accessible to all.

We craft bespoke solutions for individuals, small businesses, and multinational corporations.

There are 4 days between the brief you send and the content strategy you get on Friday.Monday: we brainstorm the angles,...
24/08/2026

There are 4 days between the brief you send and the content strategy you get on Friday.

Monday: we brainstorm the angles, then draft the one that makes the most sense.
Tuesday: we check it against what you need and what the market’s actually asking for.
Wednesday: we cut what doesn’t serve it.
Thursday: the whole team gets aligned before anything reaches you.
Friday: it lands in your inbox, done.

Want to see this for your own brand? Link in Bio Productivity & Tech | INTERLUNAR

Why does a pair of leggings have a cult following?Alo Yoga launched in 2007 in LA, founded by Danny Harris and Marco DeG...
21/08/2026

Why does a pair of leggings have a cult following?

Alo Yoga launched in 2007 in LA, founded by Danny Harris and Marco DeGeorge, as a straightforward yoga-wear brand. It’s now a lifestyle empire, and the receipts are real: revenue grew 150% to $500M by 2021 riding a pandemic TikTok boom (Fast Company, via Forbes), and parent company Color Image Apparel is estimated to be nearing $2B by 2025 (Forbes).

Here’s the actual playbook:
1️⃣ It never paid for reach. It built legitimacy: creators don’t hold up a legging in a mirror selfie, they wake up, journal, blend a smoothie, and hit hot pilates in Alo head to toe
2️⃣ Community is the content engine: run clubs, retreats, invite-only HQ classes, attendees post without being asked, and customers feel like participants, not followers
3️⃣ It never says buy now: morning routines, trainer spotlights, a “GRWM for a matcha run.” People first, brand second

The product was never the whole offer. The feeling built around it is.

Want more brand breakdowns like this? Follow Productivity & Tech | INTERLUNAR.

Hot Take: Data is a great compass but a TERRIBLE creative director. 🧭Right now, every marketing decision has a benchmark...
17/08/2026

Hot Take: Data is a great compass but a TERRIBLE creative director. 🧭

Right now, every marketing decision has a benchmark to hide behind. The “industry-average” open rate. The subject line template that “worked somewhere else.”

Here is the hard truth: “Safe” and “working” are not the same thing. A campaign that hits every benchmark but still falls flat didn’t fail. It just never had a point of view to begin with.

You don’t need more data. You need a clearer expression of your brand’s DNA.

Book a call Productivity & Tech | INTERLUNAR

Based on a true story 👍Productivity & Tech | INTERLUNAR
12/08/2026

Based on a true story 👍

Productivity & Tech | INTERLUNAR

The offer letter is the easy part of a hiring budget. Don’t want the hassle? We plug in as the team you don’t have to ma...
07/08/2026

The offer letter is the easy part of a hiring budget.

Don’t want the hassle? We plug in as the team you don’t have to manage.

Link in bio Productivity & Tech | INTERLUNAR 🌑

How does the biggest name in sneakers lose the room? Nike’s global athletic footwear market share dropped to 22.9% in 20...
03/08/2026

How does the biggest name in sneakers lose the room?

Nike’s global athletic footwear market share dropped to 22.9% in 2025, third year of decline in a row. It had pulled back from wholesale to chase direct-to-consumer, and leaned on lifestyle drops over sport.

Adidas grew to 12.2% global share on the Samba and Gazelle terrace revival, while On Running and Hoka took the performance runners Nike’s innovation gap left open.

But the story’s not over for Nike.

What other brands should we do next?

Most people expect a pitch, we’d rather ask questions. Because the work only lands when there’s real partnership: built ...
31/07/2026

Most people expect a pitch, we’d rather ask questions.

Because the work only lands when there’s real partnership: built on trust, and pulling toward the same goal.

Ready when you are.

Productivity & Tech | INTERLUNAR

This is NOT that kind of networking event. Thanks to everyone who came out for Office Hours! See you in our next one :)
29/07/2026

This is NOT that kind of networking event.

Thanks to everyone who came out for Office Hours! See you in our next one :)

Glossier didn’t get worse. It just stopped moving at the speed of the customers who made it. 9 of 12 stores closing. Sta...
23/07/2026

Glossier didn’t get worse. It just stopped moving at the speed of the customers who made it.

9 of 12 stores closing. Staff cut by 8%. Valuation under $1B.

The lesson isn’t “building beauty brands are hard”, it’s that community-first only works if you keep listening after you’ve already won.

What brand should we look at next?

Marketing agencies love a vague quote. We’ll just tell you: $1,088 a month. That’s 20 hours of senior work, an open queu...
22/07/2026

Marketing agencies love a vague quote. We’ll just tell you: $1,088 a month.

That’s 20 hours of senior work, an open queue you can throw anything at, and everything ships white-labelled under your name.

Queue your first task this week. Link in Bio.

Address

3 Temasek Avenue, #21st Floor
Singapore
039190

Opening Hours

Monday 10:00 - 21:00
Wednesday 10:00 - 21:00
Sunday 10:00 - 21:00

Telephone

+6598828278

Website

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