Uma J Design

Uma J Design Graphic design, art direction and social media management. 15 years in the publishing industry.

Love this.
08/18/2025

Love this.

We are counting down the few weeks left before this year's National Book Festival! This year more than 90 of the nation's best authors, poets and illustrators, will discuss their work and answer your questions. We are proud to have these Massachusetts authors representing our great state at the event! Geraldine Brooks, Ian Kumekawa, Jill Lepore, Imani Perry, Raúl the Third, Tracy K. Smith, and Paul Tremblay. Learn more at https://www.loc.gov/events/2025-national-book-festival

06/15/2025
A couple of the NYTimes best covers of 2024.
12/18/2024

A couple of the NYTimes best covers of 2024.

10/10/2024

A nonprofit center for inspiration, education, and community in the graphic arts.

Nice use of spot lam lol. Love this cover.
04/19/2024

Nice use of spot lam lol. Love this cover.

Eco-friendly fonts at Harper Collins. I suspect they’re just simplifying the design process so they can hand it off to A...
04/03/2024

Eco-friendly fonts at Harper Collins. I suspect they’re just simplifying the design process so they can hand it off to AI soon, but who knows.

“The publishing team for each book, including editors, publicists and marketers will be assembled from a growing pool of...
03/14/2024

“The publishing team for each book, including editors, publicists and marketers will be assembled from a growing pool of freelancers. Authors and their agents will help decide who gets hired.”

There are only two reasons to get into book publishing: the books (that’s how they get us formerly idealistic English majors) and the people (the other weirdos who also got gotten by the books). Th…

02/06/2024
Since last summer I've been working on designing new standing heads for the small nonprofit monthly newspaper that I wor...
02/04/2024

Since last summer I've been working on designing new standing heads for the small nonprofit monthly newspaper that I work for part time. They debuted this month so I wanted to share them here in before-and-after form. Not that they're groundbreaking design, but I think they are an improvement and I hope locals enjoy the change.

The typefaces used are Myriad Pro and Myriad sketch (since the paper already uses Robert Slimbach's Utopia for text and headlines and I transitioned to Myriad Pro for the newly-designed calendar page that I shared here recently). The brush script is Adlery Pro by Cosimo Lorenzo Pancini for a more handmade feel.

Due to time/budget constraints most of the illustrations are stock - the horse, groups of people, paintbrush and palette, musical notes etc. Some I created in Illustrator ("Garden Guru" elements, "Land, Water & People" mountains, which mimic the Sangre De Cristo range, and the map of Saguache County).

I'm not the newspaper designer but help out with redesigned elements when asked.

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Albuquerque, NM
87113

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