Unity Design

03/17/2026

In 2019, Emily Oberman and her team at Pentagram spearheaded a bold modernisation of the legendary Warner Bros. shield. Recognizing the need for a versatile "digital-first" identity, Oberman streamlined the 1923 classic by removing the iconic sash and refining the proportions of the "WB" letters using the golden ratio. The redesign transitioned the brand from a static, heavy emblem to a sleek, flat-blue monogram that thrives across social media and mobile platforms. By introducing the custom "Warner Bros. Sans" typeface, Oberman created a cohesive visual language that successfully bridges the studio’s storied Hollywood heritage with a contemporary, minimalist aesthetic.

09/11/2025

From dorm-room idea to Texas institution, working with Pluckers Wing Bar was an incredible opportunity to help shape a brand that’s become a household name.

When Mark, Dave, and Sean started in 1995, it was about satisfying late-night cravings at UT Austin. Today, with over 30 locations across Texas, Pluckers is beloved for its wings, sports bar energy, community events, and atmosphere that feels like home.

At Unity Design, we partnered with Pluckers during a pivotal stage in their growth—refining their visual identity and creating brand materials that brought consistency and impact to every customer touchpoint. From logos and signage to menus, packaging, and in-store graphics, our goal was to bring the fun and excitement of the Pluckers experience to life at every touchpoint.

It’s inspiring to see how far they’ve come since those early days, and we’re proud to have played a part in laying the foundation for a brand that continues to thrive.

08/02/2025

to a design project I did for one of my all-time favorite hangouts: Scalo Northern Italian Grill.

For years, Scalo was the backdrop for so many amazing memories—dinners with friends, work celebrations, live music, vibrant happy hours, and quiet late nights. That place had soul.

Working with their team, I refreshed the look and feel of their menus, wine list, logo, and marketing materials. My goal was to elevate their visual design to a level that reflected the excellence coming out of Chef Garrick Mendoza’s kitchen, and the top-tier front-of-house hospitality that Neta Dominguez consistently inspired.

Now that they’re temporarily closed for renovations and a rebrand, I’m curious (and cautiously optimistic) to see what’s next. While you can't recreate the past, my fingers are crossed they do it justice. 🍷

07/27/2025

🎉 100 Years on Route 66! 🎉

Lindy’s Diner in downtown Albuquerque will be celebrating a full century as one of the longest-running diners on Route 66, and we’re beyond honored to be part of their legacy.

As longtime fans of diner culture and the magic of the Mother Road, we’ve had the incredible privilege of refreshing Lindy’s brand with:

🔹 A new logo
🔹 A new website
🔹 Photography featured on Food Network
🔹 Media outreach
🔹 Updated menu design
🔹 Social media
🔹 Posters, flyers, and postcards
🔹 Special event planning & ex*****on

Seeing Lindy’s centennial celebrated on Food Network, Albuquerque Journal, New Mexico Magazine, KRQE News 13, KOAT, and other media outlets has been a thrill, and well deserved. Their story is woven into the cultural fabric of Albuquerque and Route 66.

Congratulations to Steve, Dawn, and the entire Lindy’s team on this incredible milestone! We’re grateful to help tell your story.

07/21/2025

We’re proud to be a long-term creative partner to Paraíso Roasting, a visionary Black-owned coffee company committed to equity, sustainability, and greater representation in the specialty coffee industry.

Paraíso specializes in importing and roasting exceptional coffees from underrepresented African growing regions, working directly with farmers and cooperatives to build more transparent, ethical supply chains. Their approach is thoughtful, bold, and rooted in real impact.

From the very beginning, Unity Design has been alongside them—developing the visual identity, messaging, packaging, web presence, and ongoing creative support. It’s been incredibly rewarding to help bring their vision to life and support their growth as their business evolves.

Working with mission-driven brands like Paraíso isn’t just what we do, it’s what inspires us. When values and visuals come together with intention, the result is more than a brand. It’s a force for good.

Grateful to be part of the journey, and excited for what’s ahead.

07/18/2025

Unity Design is honored and grateful to have helped one of our pro bono clients collaborate with the professional soccer team New Mexico United on a meaningful opportunity.

On behalf of the American Indian Chamber of Commerce of New Mexico, we coordinated an introduction between New Mexico United and tribal leaders, leading to a rare and special moment.

Thanks to the support of Governor James Naranjo of Santa Clara Pueblo, New Mexico United was added to the meeting agenda of the All Pueblo Council of Governors—an organization whose first incarnation dates back to 1598—to personally invite the Pueblo Governors to their annual Indigenous People’s Night match.

Chamber Executive Director and former Lieutenant Governor of Acoma Pueblo, Marvis Aragon, introduced NM United President Ron Patel, who gave a heartfelt presentation to the Council. The response was warm, and several Governors expressed interest in attending.

We’re proud to have supported this collaboration, helping elevate the Chamber’s presence in the room. It’s a reminder that branding is about more than deliverables. It’s about cultivating relationships, building trust, and finding creative ways to support the long-term reputation of our clients.

Thank you to the Chamber and New Mexico United for allowing us to play a small part in something so meaningful.

07/13/2025

We helped the Fidel Consulting Group launch with a professional, strategically-aligned brand identity that communicates confidence, clarity, and capability.

Collaborating with founder Mark Fidel was a pure pleasure. The result is a consistent presence across print, digital, and in-person touchpoints—positioning him and his team as a credible, modern partner for tech companies seeking expert business guidance.

08/12/2022

We couldn't agree more!

Just why is Papyrus so insidious? Papyrus has become an oft-used font for anything Indigenous. The book you saw at the gift shop that helps you find your Native genealogy? The title is in Papyrus.

07/27/2022

Happy b-day to our client Keith White from Paraíso Roasting!

Wishing the happiest of birthdays to our founder, Keith White Jr.!

Thank you for all of your hard work and dedication to Paraíso Roasting. Your vision has brought attention to underrepresented African agricultural regions and continues to help small farming communities gain access to the global market in a fair and equitable way!

The steps you have taken have kept our family-owned business going strong and our aspirations high.

Have a happy birthday and thank you for everything Keith!

ParaisoRoasting.com

07/27/2022

😐🗞️

06/27/2022

Yes please.