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Monday 9am - 6:30pm Tuesday 9am - 6:30pm Wednesday 9am - 3pm Thursday 9am - 6:30pm Friday 9am - 5:30pm

P1 Web Development

Name: P1 Web Development
Address: 649 S 10th St, Allentown, PA, 18103, US
Telephone: +14842651215
Rating: 5

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P1 Web Development

We build high-performance websites for drivers, race teams, chassis builders, and shops. Real-world racing experience.
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Straightforward, gritty builds that get you noticed.

🎯 Built by racers — for racers.
💻 Visit: p1webdevelopment.com
📩 DM to talk.

10/31/2026

Enjoying a beautiful day at Lehigh University football. Sporting my Ashley Williams Racing sweatshirt which can be purchased at ashleywilliamsracing.com.

10/13/2026

“I’ll deal with sponsors in the off-season.” I’ve said it. You’ve said it. Last month I told you the 2027 window opened in June. It’s October. Let’s talk about what the next ninety days look like, because the off-season plan is where most sponsor hunts die.

Off-season sounds like time you’ll have later. In practice, it’s December through February, the car’s in pieces, you’re not posting, and the shop owner you wanted to pitch has already signed off on next year’s marketing budget. You’re invisible during the exact months when the decision gets made.

The calendar, if your season opens in March:

🔸 You’re five months out today. If you haven’t introduced yourself to anyone yet, send the email this week. The introduction window closes fast from here.

🔸 November and December are when you pitch. Deck in hand, dollar amount on the table. The serious conversations happen in these two months.

🔸 Budgets lock in December. A January email is asking a business to find money it already gave to someone else.

🔸 The off-season is for closing. If you wait until January to start, you skipped the whole damn middle of the process and showed up for the part that’s already over.

I’m running the same clock with my kart team. After a networking meeting in September I sent intro emails to the people I met, with our deck and a link to our site. Zero replies. I’ve been there before and I’ll be there again.

That silence is normal in September. You’re introducing yourself to people who have a hundred other things in front of them. October is when you write back. Mine go out this week, one short note each: checking in, here’s what we’ve done since I last wrote, hope the fall is treating you well. No ask yet. I’m making sure they remember my name before the pitch lands in November.

A lot of racers read that September silence as a no and go dark until January. Then January doesn’t work and they decide sponsorship is rigged. It isn’t rigged. They skipped the follow-up.

Send the second email. You’ve got about sixty days before the people you want stop taking new conversations, and the second email is where most of those conversations start.

What’s the one sponsor conversation you’ve been putting off until after the season?

09/21/2026

Kaeden Ballos Motorsports drives the 19 Late Model out of Concord, North Carolina, and I built his website.

The goal was simple. When Kaeden talks to larger sponsors, what they find online should look as professional as his driving.

Every sponsor checks the website. So his Be a Partner page answers the questions a business owner actually has:

• Where does my logo go?
• What are my options?
• What comes with every package?
• What happens after I reach out?

A lot of information, easy to digest. That's the page I'm proudest of.

And the feedback? Kaeden's team keeps hearing how good the site looks. Love hearing that.

Go give Kaeden a follow, then swipe through to see the site.

What's the first thing you look for on a race team's website?

09/09/2026

Yup... the P1 Logo is in victory lane again with Thirty One Motorsports

09/09/2026

Your 2027 season started in June. You just weren't paying attention.

I know where your head is. Three or four races left. You're tired. There's a tire bill due before Saturday. And that little voice telling you to do something about next year keeps getting told to shut up.

I run a kart team. I've got the same damn voice. I stopped ignoring it.

Because it isn't being dramatic. It's reading the calendar. Sponsors don't work on your schedule. They work on theirs, and theirs looks like this:

🔸 First conversations should start 8 to 9 months before your first race. For a March opener, that was June. September is 6 months out. You're not early. You're not dead either. You're in the last stretch where an introduction still counts as an introduction.

🔸 Serious pitches land 3 to 4 months out. Deck, numbers, the ask. That's November, December at the latest.

🔸Budgets close in December. By January you're asking for money that's already been handed to someone else.

So what does a September conversation actually look like? Not a pitch. Nobody wants your deck yet. It's an introduction, and it's small:

➤ Pick three businesses. Not a hundred. Three that already know your name or your track.

➤ Send one short note. Who you are, what you race, one thing you did for a partner this year, and a link to where they can see it. No dollar amount. No ask.

➤ Then let them sit with it. The ask comes in November, when they've already decided you're real.

I did exactly this after a networking group meeting this month. Collected cards, sent short emails with our deck and our site, and got back to work. I didn't feel like doing it; I did it anyway, because the clock doesn't give a s**t how my season went. It doesn't care how yours went either.

You don't need the whole 2027 plan this week. You need three emails out the door before the money you want gets spoken for.

What's the earliest you've ever locked in a sponsor for the following season?

07/24/2026

So freakin proud of our little race team (Hornet Nation Racing) and all the work Brady has put into his racecraft. 3 WINS SO FAR!!!

07/10/2026

Some great footage from Herve Motorsports

07/01/2026

Need HVAC service, and live in the Lehigh Valley, please contact Carl Volkman and Sons HVAC LLC

06/30/2026

Another Tip Talk Tuesday from Dreamcatcher Career Coaching

06/30/2026

Are you seeing a therapist for your mental health? I am.

Today, my business is stuck in the messy middle. It is way too big for just me to handle, but not large enough to add contractors or employees. I have been at this place for the past few months.

Over the past 8 years, I have been attending counseling sessions and really working on myself, growing towards the person I desire to be. The process has not been easy, but it is the most rewarding thing I have ever done.

This is why I am so thankful for Jennifer Zuck from Life Giving Counseling Services. Jenn has been there for me through every step of my journey.

Please give her a follow and let her know you appreciate what she is doing.

In today's video, I show a large level of vulnerability and share something I learned from my time working with Jenn.

Address

649 S 10th St
Allentown, PA
18103

Opening Hours

Monday	9am - 6:30pm
Tuesday	9am - 6:30pm
Wednesday	9am - 3pm
Thursday	9am - 6:30pm
Friday	9am - 5:30pm

Telephone

+14842651215

Website

https://p1webdevelopment.com/

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