Maximum Impact Design

12/30/2025

Change and updates were inevitable my graphic design on top something new on bottom. No wheat ‘ no bold black outline. After over 3 decades it was bound to happen. I still enjoy seeing the trucks and packaging. this was designed on a IIsi took 20 minutes to save. designer

05/02/2025

One of the rad projects I worked on at HQ with the crew. CrossFit changed my life for the better. I was 53 when I started.
Along with the Puking Unicorn Book and score cards.
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Simple, not easy.

01/07/2025

2025 CES brought back memory of a design I got to do while working at GED West a satellite office with 4 of us for a Exhibition Trade Show company based in Chicago. The Island sign had 9 foot cut out letters. I remember the people putting in the words up if my type really needed to be off the sides on the main sign and I said yes. And making a 90 foot Newton banner. I was on the phone with the person that was gave me the distances between the parking lot spaces to make wind vents for that large banner. We had to send everything through copy approval through the fax machine to get sign off of copy and kerning. Thanks John D for taking that photo of me holding the Apple logo.

06/20/2024

I updated from my Wordpress site to something simple and modern last night. I think more people find me on my Instagram or Facebook. Most all of my work is from word of mouth and friends. Thank you to everyone that has hired me or worked with me in-house my design company started in 1987!

05/18/2023

I always tell young designers to get samples of their work and document the final project. I didn’t ask for all 2021 covers and didn’t get a printed sample. I loved working on products and

10/09/2022

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My final USA Slalom Skateboard Team jersey is in production.
Thank you everyone.
I ordered short and long sleeve shirts.

07/02/2022

04/17/2022

Happy Easter so cool! Repost from
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Happy Gigantic Bunny Hides Eggs Day.
Egg-celent work by Steve Casino, who was featured in Hf vol.56.

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11/01/2021

Cool artist work with denim I think you'll appreciate

Who do you think is the biggest denim legend?

11/28/2020

Design it is awesome to see the longevity of the