08/02/2021
Experience in SEO On page & Off Page, keyword analysis, site audits & conversion analysis.
• Experience in meta keywords searching, h1 and h2 tag, creations of sitemap.xml, robots.txt etc.
• Creation of SEO strategy for websites; detailed site analysis with document tactics.
• Analysis of latest algorithm changes & modification of content,links etc; development of quality keyword portfolio & link-building strategies.
• Experience in SEO On page and Off Page, keyword analysis, site audit & conversion analysis.
• To fully understand business objectives (e.g. leads target, profit margins & Cost per acquisition) and be able to translate this into PPC strategy and action plans
• Building and handling Search & Display SEM (Pay Per Click) Accounts (Including Google, Yahoo, MSN etc.)
• Keyword research, landing page optimization, bid optimization for definite results
• Hands on experience in CRO (conversion rate optimization) techniques for the project success
• Uploading 1000s of keywords in across multiple regions, replicating accounts for other networks/devices.
• Meeting daily budget spent target and Ensure optimal campaign performance.
• Analyze Clicks and Conversion data, ad expenses and highly ROI driven. Analyzing and sending daily report of various SEM accounts to US office.
• Utilize other critical feature like time scheduling, geo targeting, bulk uploading, demographics and lists etc.
• Working on desktop tools like Adwords Editor, Search Marketing Desktop, Adcenter Desktop.
