Knockout

06/06/2018

Just wrapped up the website for Rosé Mansion, which launched ticket sales today! Excited to continue working with them in preparation for their summer-long pop-up wine event!
The site: www.rosewinemansion.com
Some buzz: bit.ly/2kTniZk

04/06/2018

Visited our client, Manhattan Saddlery, to check out the new branded merch, and of course, pick us up a t-shirt. Always excellent to see an identity you created put to use!

04/02/2018

Knockout! has a new website! Same URL, updated everything-else.

www.knockout.studio

12/05/2017

Listen to Knockout!'s newest client--the NYC Brewer's Guild--on Heritage Radio Network, and learn about how the Guild boosts local craft. (Plus, be treated to the dulcet voices of beer geniuses Kaitie Lynch and Gabe Barry.)

This week on Beer Sessions Radio, we’ve got some special guests joining us from the New York City Brewers Guild including its president, Basil Lee of Finback, vice president Kyle Hurst of Big Alice, and events and marketing committee members Kaitie Lynch and Gabe Barry of Brooklyn Brewery. Also si...

11/20/2017

Thanksgiving's come early for Knockout!: We're directing the rebrand for NYC Brewers Guild!! Super excited and humbled by this amazing opportunity!

10/28/2017

"For (insert target customer) who (insert statement of need), (insert product name) is a (insert what the product does) that (insert product’s emotional benefits) unlike (insert competing alternatives). (Insert product name) will (insert long-term vision for the company)."

I tried Red Antler’s Mad Libs-style guidelines for branding–and so can you.

10/04/2017

I was asked all about my process of taking Knockout! from a side project to a full time job. Not mentioned: more coffee than is healthy. Thanks Levo League!

Welcome to Quit Your Day Job — an interview series where we talk to incredible people who have parted with their day jobs to branch out on their own and follow their passions. Each week, we'll...

09/15/2017

Community impact needs to be at the top of the priority list when it comes to designing a new brand. This Bodega concept is a no-go in our book.

We talked to New Yorkers about why bodegas are more than the sum of the peanut butter and toilet paper they carry.

08/18/2017

What a fun opportunity: to design a brand within an industry that's still newly legal.

Thanks to Duffy's intelligent approach to branding ma*****na industry pioneer Good Chemistry, Mary Jane has grown up to be quite respectable.

08/14/2017

Times are hard right now, especially for POC and Jewish friends. If you're running on fumes, take a break with some pretty maps: https://mapsdesign.tumblr.com

08/02/2017

::Sketchbook envy::

Quick, what do you know about Leonardo da Vinci? He painted the Mona Lisa! He wrote his notes backwards! He designed supercool bridges and flying machines! He was a genius about, um… a lot of other……

07/31/2017

Knockout! now offers seamless design & print, with good ole friends Rolling Press. Now you can support local businesses, be eco-friendly, AND have 1,000 copies of that cat zine you made last month!

https://knockout.studio/design-print