09/01/2026
NEW WORK: Sophistication through color and texture.
We designed a distinctive, elevated, and whimsical brand for a contemporary Italian restaurant at the Hotel Park Avenue. At Park Rose (Park Rose NYC), every touchpoint is crafted to quietly enrich the dining experience, allowing the food, drink, and hospitality to remain the focus. Menus, check presenters, aprons, and signage are crafted with elevated materials, refined typography, and a rich palette of bronze, crimson, sage, teal, and gold, creating an atmosphere that feels equally suited to everyday enjoyment and special celebrations.