Informatics, Inc.

Informatics, Inc. Strategy. Creativity. Execution. On repeat since 1998. We’re a full-service marketing agency helping brands meet their goals and get results that actually matter.

Congratulations to Stacie Osako on graduating from the 2025-26 Iowa Association of Business and Industry (ABI) Leadershi...
06/24/2026

Congratulations to Stacie Osako on graduating from the 2025-26 Iowa Association of Business and Industry (ABI) Leadership Iowa program! 🎉

Stacie was selected along with 39 other leaders from across Iowa to learn about the challenges and opportunities shaping our state, from economic and workforce development, to education, agriculture, and rural vitality.

Leadership Iowa has developed more than 1,500 Iowa leaders since 1982. We are proud to have a president who invests in her own growth and in the future of Iowa.

Well done, Stacie!

Ice, ice, baby 🧊🥶 Last week the Informatics team participated in Waypoint Services' Plunging for a Purpose, sitting in ...
06/22/2026

Ice, ice, baby 🧊🥶

Last week the Informatics team participated in Waypoint Services' Plunging for a Purpose, sitting in ice baths to raise awareness and support for Waypoint's work addressing homelessness, domestic violence, and poverty in Cedar Rapids. Their work serves nearly 15,000 individuals in our community every year.

And a big shout out to our own Sara Kuennen, who serves on the Waypoint board and played a big part in organizing this event. We're proud of her and proud to be part of this event!

"It's phenomenal! We can't keep up with the number of inquiries we're getting!"That's what KidsPoint Child Care had to s...
06/19/2026

"It's phenomenal! We can't keep up with the number of inquiries we're getting!"

That's what KidsPoint Child Care had to say after we completed a full redesign of their website.

KidsPoint is a trusted childcare provider with two Cedar Rapids locations serving families from infancy through 5th grade. The goal was to build a site that clearly communicates their programs, earns trust quickly with parents researching their options, and makes it easy to take the next step.

If your site isn't generating that kind of response, it might be time to take a closer look. Start with a free homepage audit from our team: https://bit.ly/49Bfa8n

06/17/2026

586% increase in AI-related site traffic.

That's what one of our clients saw after we implemented schema markup on their site.

Schema tells search engines and AI tools exactly what your content is about. It's one of the most underleveraged tools in digital marketing right now, and the businesses using it are pulling ahead.

Curious where your site stands? We'd love to take a look.

06/15/2026

In 0.05 seconds, a visitor has already formed an opinion about your website.

In five seconds, 61% of them will leave if they don't find what they're looking for.

That's a very small window. And the copy that fills it matters more than anything else on your site.
Not your About page. Not your services page. Your headline. The first line a visitor reads either keeps them or loses them.

A strong homepage headline does three things:

1. Speaks directly to your ideal customer
2. Makes your value clear in plain language
3. Gives them a reason to keep reading

What does yours say?

By 2030, AI search is projected to handle 60% of all queries.If your brand isn't being surfaced in those AI-driven answe...
06/12/2026

By 2030, AI search is projected to handle 60% of all queries.

If your brand isn't being surfaced in those AI-driven answers, you're missing a growing share of early-stage discovery where buyers are forming opinions before they ever visit your website.

We created a Generative Engine Optimization (GEO) Audit to help companies understand where they stand and what to fix.

Request an audit:
https://bit.ly/4ebPnXn

06/10/2026

Most companies don't need another vendor. They need a partner who understands their business well enough to push back, ask the right questions, and connect digital strategy to revenue growth.

Informatics has built client partnerships over 25 years by operating that way. We're not interested in executing tactics in isolation. We want to understand where your business is going and build a digital strategy that helps you achieve your goals.

We're proud to share that our own Amanda Hoffmann, Digital Marketing Strategist at Informatics, will be joining a panel ...
06/05/2026

We're proud to share that our own Amanda Hoffmann, Digital Marketing Strategist at Informatics, will be joining a panel of local experts at the Cedar Rapids Metro Economic Alliance's Let's Get Down to Business: Social Media Marketing event on June 11 from 8-9:30am at the Cedar Rapids Metro Economic Alliance building.

Amanda will be sharing practical strategies and real-world insights alongside Emily Kleitsch of the Cedar Rapids Tourism Office and Jenn Draper of HEA Book Boutique. If you're a Cedar Rapids Metro Economic Alliance member looking to build stronger online engagement for your brand, this is a morning worth showing up for.

Meet Matt, the new Senior Marketing Strategist at Informatics.With almost 20 years of experience in marketing, Matt will...
06/01/2026

Meet Matt, the new Senior Marketing Strategist at Informatics.

With almost 20 years of experience in marketing, Matt will work directly with clients to develop strategies that drive real, measurable results, connecting digital marketing to the goals that matter most to their business.

We're glad you're here, Matt! 🎉

Address

215 2nd Avenue SE, Ste 300
Cedar Rapids, IA
52401

Opening Hours

Monday 8am - 5pm
Tuesday 8am - 5pm
Wednesday 8am - 5pm
Thursday 8am - 5pm
Friday 8am - 5pm

Telephone

+13193633795

Website

Alerts

Be the first to know and let us send you an email when Informatics, Inc. posts news and promotions. Your email address will not be used for any other purpose, and you can unsubscribe at any time.

Contact The Business

Send a message to Informatics, Inc.:

Shortcuts

Share

Category