06/27/2023
Owning a successful business has always been my dream.
My dad always warned me, "You may think going from employee to employer means you have no boss, but in reality, you are trading one boss for several, your clients." And that has hit home for me in the last 4 years and the climb and experience has been life changing. It is now time to announce the NEXT SHIFT or as my office mate, Chelsea, eloquently put it, my next season.
Every small business owner dreams of catching that "big fish" that they can spill all of their knowledge and passion into, and well, FISH ON THE LINE, BOYS!!
I will be making plenty of changes to the services that I offer for Bare Canvas Marketing including dissolving ongoing social media services and limiting myself to graphic design projects only.
For the ongoing website/SEO clients that I currently have, your services are still intact and it is my pleasure to continue doing business with you, but I will not be taking on any new clients at this time. For my current project clients, we will be finishing those out to your satisfaction but will not be open to commit to monthly services.
With this growth, Bare Canvas is moving into a new office. This isn't a decision made lightly because so much of what I have learned came from the space and partnerships that make Rock Street Station a reality, but I see it as a testiment of success. We fashioned Rock Street to be an incubator for women entrepreneurs and it worked a lot faster than I even imagined. 2 years in an office with amazing, supportive women with a rainbow of skill sets has launched me in the direction that I have always dreamed of. I can't even begin to describe how appreciative I am for the people that jumped into the deep end with me to start (and continue) this journey while helping other women in business like myself. Brittany Voie , Nicole Miller , and Chelsea Barr have been amazing to work (and learn) with and I am overjoyed to continue those professional relationships throughout this next chapter.
Although change can be scary, I do believe this will allow me the space and creative freedom to make a significant difference. That's the goal! I want to use my skills to make BIG IMPACTS! Taking on numerous small projects eats away at the possibility of accomplishing that due to the unseen work it takes to onboard, invoice, communicate, schedule, and prep/deliver (not to mention the ongoing cost of assets and hosting most people forget about and assume it's my profit). Basically, I have been feeling like the majority of work that I do goes towards the setup to do the work I'm passionate about, and I am not an administrator, I am a creative. I am a graphic designer and marketer.
Trying to keep competitive pricing for smaller clients with an uptick in the cost of living (and my habit of putting in way more work than what is contracted due to my need for perfection) has landed me a lot of sacrifices, and I am ready for this change that will allow me some significant time with my family. Being a present mom both physically and mentally is my priority, but as of late, that has taken a backseat to my business, and that is not the type of quality of life I want or my son needs.
So cheers to change! Change for the betterment of business and family. To the sacrifices my son and I (and my teammates in parenting) have endured to get here. To the contractors, partners, and clients that I have worked with that made all of this possible. And most importantly, cheers to the first full weekend I get to spend with my son unmitigated by my never-ending overtime as a single mother and entrepreneur.
Tis the season, the old and the new. โค๏ธ