GoodUnited

GoodUnited Fundraising software for social media / built for nonprofits like yours.

GoodUnited is a conversational messaging tool for social media fundraising that uses technology and human insight to help nonprofits acquire and activate supporters, build meaningful relationships at scale, and grow revenue in social channels.

We’re packing our bags and heading to Peer-to-Peer Professional Forum 2026! 🎒If you’re new to it, P2P is the event for n...
01/30/2026

We’re packing our bags and heading to Peer-to-Peer Professional Forum 2026! 🎒

If you’re new to it, P2P is the event for nonprofit fundraisers who live and breathe peer-to-peer—walks, runs, rides, DIY fundraising, challenges, and all the creative ways communities show up for causes they love. It’s basically a room full of people who get excited about engagement and human connection. Our kind of crowd.

This is one of those conferences where the conversations are actually good, the ideas are practical, and you leave with more than just a tote bag and a stack of business cards you swear you’ll organize later.

We’re coming ready to learn, swap stories, and talk about where peer-to-peer is heading next—especially as social, messaging, and community-powered giving keep colliding in the best way. Expect real talk, useful ideas, and at least one “wait… that’s actually smart” moment 🙌

Nick Black, Maria Clark, Robert Huffman, and Ben Jones will all be there, and we’d love to connect—whether that’s grabbing coffee, chatting between sessions, or running into each other at an after-hours hang.

P.S. We’re hosting a happy hour and it’s going to be fun 🍻
📅 Wednesday, February 25, 2026
⏰ 5:30–7:30 PM ET
👉 Message us or drop a comment to RSVP!

If you’ll be at , drop a comment and tell us. Let’s make it happen.

👉 Learn more about P2P: https://hubs.ly/Q04116mv0

Likes are easy. Growth is harder.GoodUnited helps nonprofits turn social engagement into real 1:1 conversations that lea...
01/21/2026

Likes are easy. Growth is harder.
GoodUnited helps nonprofits turn social engagement into real 1:1 conversations that lead to new donors, new dollars, and new data. We make social a repeatable way to acquire and steward supporters: without adding staff or extra work.

Most nonprofits don’t actually have an acquisition problem.They have an attention-to-action problem.Thousands of people ...
01/14/2026

Most nonprofits don’t actually have an acquisition problem.
They have an attention-to-action problem.

Thousands of people already follow, like, comment, and share their posts every week…
but almost all of that interest disappears the moment the feed refreshes.

That’s what quietly changed this month.

Meta just opened the door for Facebook and Instagram Messenger to become something it’s never been for nonprofits before:
a true acquisition channel — not for impressions, but for people.

Now when someone likes or comments on your post, you can invite them into a 1:1 conversation — with permission, compliance, and delivery that actually reaches them.

That conversation becomes a relationship.
That relationship becomes a supporter.
And that supporter becomes a donor, a volunteer, and someone you can actually grow with.

This is the missing link between social engagement and real fundraising.

Not another landing page.
Not another abandoned form.
Not another email that never gets opened.

But a conversation that starts right where someone already raised their hand.

At GoodUnited, this is exactly what we’ve been building toward:
turning everyday social interactions into donors, dollars, and data nonprofits can actually own.

Because acquisition isn’t just about getting new names —
it’s about building a pipeline of people who care, converting them into supporters, and tracking that journey in one place so it compounds over time.

Likes and comments were never the goal.
People were.

2026 is the year those two finally connect.

At GoodUnited, our mission is simple:Help nonprofits transform social into real, 1:1 human relationships that drive new ...
11/12/2025

At GoodUnited, our mission is simple:
Help nonprofits transform social into real, 1:1 human relationships that drive new donors, dollars and data and amplify impact.

GoodUnited became Meta’s first Partner for Social Good in 2021, and we're proud to continue to grow a partnership that unlocks powerful new ways for nonprofits to engage with their supporters, expand their reach, and drive predictable
fundraising results through Messenger.

https://hubs.ly/Q03SN0qw0

Check out Meta’s latest case study above to learn about how Make-A-Wish America reignited joy and hope for its mission by increasing post engagement by 500% and The ALS Association, sparked a new wave of action ten years after the Ice Bucket Challenge with 10x response rates compared to their other channels.

This is about more than technology …
It’s about people.
It’s about empathy at scale.
It’s about transforming philanthropy, one message at a time.

We’re deeply grateful for our ongoing partnership with Meta, and for every nonprofit that has trusted us to help them connect, inspire, and grow.💙

✨ Want to make your cause stick on social media?📣 Use empathy like a superpower.✅ Tell human stories that feel real.✅ Sh...
11/06/2025

✨ Want to make your cause stick on social media?

📣 Use empathy like a superpower.
✅ Tell human stories that feel real.
✅ Show faces, emotion, and hope.
✅ Speak to your donors like they’re on your team (because they are).
✅ Always, always give them a clear next step.

It’s not just storytelling—it’s trust-building, community-growing, and impact-igniting. 💥

Let’s make “You are not alone” more than a message. Let’s make it a movement. 💙

🌟 Ready to grow your nonprofit’s impact?At GoodUnited, we help organizations go beyond one-time donations to build real,...
10/28/2025

🌟 Ready to grow your nonprofit’s impact?

At GoodUnited, we help organizations go beyond one-time donations to build real, lasting relationships with supporters. 💙 Discover proven strategies to acquire new donors through authentic engagement, personalized communication, and storytelling that truly connects.

When you focus on relationships, not transactions, you inspire generosity that lasts — turning curiosity into commitment and interest into meaningful change. 🚀

Let’s work together to transform the way your nonprofit attracts, engages, and retains supporters who believe in your mission.

Nonprofit fundraisers, ready to see your ROI soar 🚀? Facebook Challenge campaigns are delivering the highest ROAS of any...
10/23/2025

Nonprofit fundraisers, ready to see your ROI soar 🚀? Facebook Challenge campaigns are delivering the highest ROAS of any digital channel in 2025 🏆. Don’t let your mission miss out on this game-changer! Try a Facebook Challenge and watch your fundraising take off! 🚀

💙A heartfelt supporter story speaks louder than any slick marketing pitch. When supporters share why they give, it inspi...
10/21/2025

💙A heartfelt supporter story speaks louder than any slick marketing pitch. When supporters share why they give, it inspires others to join in and make a difference! What cause is close to your heart?

The future of fundraising isn’t about one-time gifts — it’s about real relationships.💙That bbcon2025 takeaway says it al...
10/16/2025

The future of fundraising isn’t about one-time gifts — it’s about real relationships.💙
That bbcon2025 takeaway says it all. At GoodUnited, we help nonprofits build lasting conversations with supporters on social — turning quick clicks into real connection.
Because when donors feel seen and valued, they stick around. 🙌
Let’s keep growing movements, not just moments.

What an incredible time at  ! 🎉 Our CEO, Nick Black, and the GoodUnited team had a blast connecting with amazing nonprof...
10/13/2025

What an incredible time at ! 🎉 Our CEO, Nick Black, and the GoodUnited team had a blast connecting with amazing nonprofit leaders and changemakers at our booth. 💬💙
From inspiring conversations to bold ideas, we loved chatting with organizations shaping the future of social giving — and showing how GoodUnited helps turn social engagement into real impact. 🚀
Huge thanks to everyone who stopped by to share their stories and energy — you made unforgettable! 🙌

10/08/2025

What an incredible week at NIO 2025 in Kansas City! 💙
We had such an amazing time meeting so many passionate nonprofit leaders — the conversations, the energy, and the people were absolutely the best.
We also wanted to share a special moment: our one and only Nick Black took the stage to talk about the future of philanthropy and how “your biggest donor base is already following you.”
The video isn’t perfect (conference lighting/aduio, you know how it goes 😉), but the message is too good not to share.
Thank you to everyone who stopped by, said hello, or shared your story with us — it was so wonderful to connect in person. Until next time! 🙌

🔥 The countdown is almost over — BBCON 2025 is next week!Our team is gearing up for an incredible few days of conversati...
10/02/2025

🔥 The countdown is almost over — BBCON 2025 is next week!

Our team is gearing up for an incredible few days of conversations, collaboration, and connection with the nonprofit leaders driving change every day. 💙

We’re excited to share ideas, learn from peers, and explore how Social Direct Messaging can unlock even greater impact together.

Here’s to inspiration, new partnerships, and a week that moves the future of fundraising forward 🙌

👉 If you’re heading to BBCON, drop us a comment or DM — we’d love to connect!

Address

804 Meeting Street Suite 101
Charleston, SC
29403

Opening Hours

Monday 9am - 5pm
Tuesday 9am - 5pm
Wednesday 9am - 5pm
Thursday 9am - 5pm
Friday 9am - 5pm
Saturday 9am - 6pm

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