Blocklight

11/23/2021

Ever backed out of a purchase because you weren't sure if the product did was it supposed to or looked the way you wanted it to?

Creating an FAQ can help bring in more sales by answering questions you think people might have about your product. If you don't know what those questions could be then you can create a survey for your current customers asking them how you could have made the experience of the sale better.

Bonus Tip: Googling for questions for similar products like yours can help you get an idea of what answers people are looking for!

11/19/2021

Metric: Pageviews

A Pageview is more than just "another" metric. What is a Pageview? It's an instance of an internet user visting a particular page on a website. If used correctly, you can create landing and product pages that rock! The higher the Pageviews the more likely your content is creating attention.

11/18/2021

Ever wonder why some product pictures look like if they were right in front of you? It's because of the quality of the picture.

If you have the latest Android or iPhone then messing around with the lighting can help your product pictures look waaaay better.

Taking a picture by the and using natural light is a great way to capture the details in your products.

Can't find a good window? Any type of white light can give you the edge your picture need. Add some different angles and your pictures will look like they were taken with a professional camera.

Bonus Tip: Messing around with the image settings can also help highlight the quality of your products. There is no set settings so experiment until you find something that works for you!

07/27/2021

Looking for ideas to sell on your Etsy shop? Don't limit yourself, this entrepreneur started selling sourdough in her shop! 😄

https://www.businessreport.com/business/local-entrepreneur-ships-sourdough-starter-kits-across-country

07/06/2021

Photos sometimes don't tell the full story, but a good product photo helps catch that initial attention. Here's a few ways to up your shop photography!

Handmade selling is on the rise and with it comes an increasing number of new product photographers. Quality product photography is essential for marketing your goods, but it doesn't need to be expensive or overly technical. In fact, there are some easy things that you can adjust that will help elev...

06/01/2021

Sell masks? It may be time to find a new trend before sales start to plummet! 🧐
https://www.cnn.com/2021/05/26/business/mask-sellers-etsy/index.html

05/03/2021

Is sewing a passion you're thinking of turning into a business? Learn what some of the most successful sewing businesses are doing on Etsy!

If you love to sew and dream of running a sewing business from home, check out these scintillating examples of sewing businesses on Etsy.

04/05/2021

Offering the best consumer experience online makes a difference! 70% of people leave a site if the clicks they make don't yield the results they expect.

The pandemic-fueled surge in online shopping has led to record eCommerce sales, and new research shows consumers’ expectations are also at an all-time high.

03/15/2021

Customer interaction doesn't stop at a physical shop. There's plenty of ways to make the most out of your online shop!
"...showing the HUGE opportunity e-comm brands have to be human AND to make the customer the focal point.”
- Brooke Sellas

Despite everything that has been thrown at them over the past year, some eCommerce companies are seeing greater profits than…

03/11/2021

A good business has the right marketing goals. Here are some you can start working towards today!
https://www.entrepreneur.com/article/365742

The right marketing goals are necessary to scale your ecommerce business faster. Check out these six actionable tips.

03/01/2021

Shopperrtainment made a huge splash with 70% of 14,460 consumers expressing interest in this form of online shopping. You may not see your consumers face to face but that doesn't mean you can't connect with them like before. Take a live stream and start creating a dialogue with your consumers!

Shoppertainmnent is catching the eye of European consumers and could become one of the next big things businesses pivot to on the continent.