10/28/2026
When New York Life took ownership of One Hanover, it inherited a building that was 39.6% leased. A lot had to change, including the leasing strategy.
Stream Realty Partners changed what the market could see, touch and feel. New flexible spec suites and a reimagined arrival experience.
RealtyAds brought those new tangibles to market through AI-powered digital advertising, putting them in front of the right brokers and tenants, consistently and at scale.
Within 12 months, the delivered spec suites were fully leased, another 16,211 RSF was pre leased, and occupancy climbed to 57.6%. The momentum continued from there.
The physical transformation created a new story. Targeted digital reach helped the right audience see it.
Swipe for the results, then check out the full case study: https://hubs.li/Q04CGMmn0
Want to put the same connected approach to work? Explore RealtyAds’ Content, Digital Advertising, and Website Services: https://www. https://hubs.li/Q04CGMZF0