11/04/2026
Who owns hockey’s most valuable sponsorship real estate? 🏒💰️
Team-by-team, we broke down every single brand and industry investing in jersey and helmet sponsorships for the 2026-27 NHL Season 🔗 https://buff.ly/UTXuooK
🏦 Financial Services leads both helmet and jersey assets, claiming 17.4% of jerseys and 20.0% of helmet slots.
💻️ Technology & Software locks down the #2 spot across the board, accounting for 13.0% of jerseys and 15.6% of helmets.