DuBose Web Group

05/28/2026

Someone asked us recently what we actually do.
Simply put: We build high-performance, human-centered websites.
That means your site is built to handle the things most organizations find out are missing after launch. Accessibility. Fast load times. AI search visibility. Clean structure. Design that actually communicates.

But none of that means anything if the human element gets lost in the process.

Your website exists to connect people to your organization. That's a relational thing. And we take that seriously.
We build strong relationships with the organizations we serve. It shows in how we work and in what we build together.

High performance. Human centered. That's what we do.
If you're ready to talk about what that looks like for your organization, we'd love to connect.

05/25/2026

Today we pause and remember.
We are grateful for the men and women who gave everything so that we could have the freedom to build, serve, and show up for the people around us.
Their sacrifice is not lost on us. Happy Memorial Day.

05/21/2026

Your website has more to offer than it's currently communicating. To your visitors and to the AI tools that are increasingly deciding who gets found.

The first step is understanding where the gaps are.

We broke down what that actually looks like including why accessibility and UX are part of the same solution in our latest blog.

Worth a read ✨

Link in comments. 👇

05/18/2026

We want to ask you to do something uncomfortable.

Forget your organization exists.

Not permanently. Just for a moment.

Set aside everything you know about it.

The mission you've championed.

The history you've lived.

Your audience doesn't have any of that.

They arrived at your website with no context, no loyalty, and no reason to stay if things aren't clear quickly.

If your website was designed for the version of you who knows everything, it wasn't really designed for them.

The organizations that communicate well online aren't the ones with the best looking sites.

They're the ones that designed from the outside in.

That's the perspective we bring. Every time. For every client.

05/15/2026

Good UX starts before the design ever begins.
Before we open a single file, we take a real step back. We stop thinking like the people who built the site and start thinking like the people who have never heard of the organization.

How are they searching?
What do they actually need when they land on the page?
Can they navigate it without barriers?
Do they understand what you do before they have a chance to get frustrated and leave?

Those questions shape everything. The structure, the flow, the content decisions, the accessibility considerations. When we get those answers right first, the design that follows actually works for the people it was built for.
That's not a philosophy. That's just how good websites get made.

05/11/2026

A long-time partner of ours, Newberry College wanted a true one-stop shop for prospective online students.
So we built one.
A separate site, designed from scratch, with streamlined navigation and a user experience tailored specifically to the online learner journey.

Congrats to the Newberry team on the launch! 🎓

05/07/2026

Most websites aren't broken. They're just written from the inside out.

But your homepage isn't for you.

It's for the person who's never heard of you and has about ten seconds to decide if you can help.

Try the two-minute test in this reel. It's a simple way to see your site the way a first-time visitor sees it.
Full breakdown on the blog: https://www.duboseweb.com/blog/your-website-makes-perfect-sense-to-you

05/05/2026

🌟 Today is Midlands Gives! 🌟
Join us in supporting the causes that make the Midlands stronger!

Discover nonprofits and give today 💙

Midlands Gives Day is here!! You too can be part of this movement - our region’s largest day of giving!

Our community is coming together today in a powerful way to support hundreds of nonprofits and the work that makes the Midlands stronger.

Since 2014, this incredible initiative has raised over $32 million for local nonprofits - and right now, you have the chance to help grow that impact even further.

Be part of something bigger. Show up for the causes you care about. Help create lasting change across our region.

Give now: MidlandsGives.org
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05/04/2026

Here's something we see constantly with organizations that come to us frustrated with their website.
The site isn't bad. It's just built for insiders.
The language, the structure, the way information is organized.
It all makes sense if you already know the organization.
But your audience doesn't.

They're arriving cold, and they're making a decision about you in the first few minutes.

In our latest blog we walk through what "insider blindness" actually looks like and the questions we ask before we ever start designing.

Worth a read if your website is doing more filtering than welcoming.

05/01/2026

Your website wasn't built for strangers. It was built for you.
Every organization develops a kind of internal language over time.
The acronyms.
The page names.
The navigation structure that makes total sense to the people who approved it.
Your first-time visitors don't have any of that context.
They have a few seconds, a vague sense of what they're looking for, and zero patience for confusion.
Familiarity is not clarity.
The things that feel most obvious to you are often the hardest things for your audience to find or understand.
Good design doesn't assume. It translates.

Swipe through to see what "obvious" can cost you and what we look for before we ever open a design file.