08/14/2025
The rise of prediction markets didn’t start with the big players.
Before Kalshi’s regulatory wins or Sporttrade’s exchange-style sports betting model, smaller, unconventional platforms were quietly proving that collective betting could outperform expert opinion.
From fringe experiments to regulated innovation, prediction markets are now stepping into the spotlight. But the real story starts with the underdogs who laid the groundwork.
Niche today doesn't mean niche forever.
Prediction markets are having a moment. Platforms like Kalshi are getting regulatory green lights, political pundits are citing betting odds