05/29/2026
When does personalization become too personal?
Amazon’s AI is evolving to understand not just what users buy, but the patterns behind their decisions: frequency, preferences, and behaviors. It’s powerful, but it also raises important questions about how much data is being used behind the scenes.
Explore the full implications, read more: https://www.forbes.com/sites/torconstantino/2025/03/31/amazons-ai-just-got-smarter-more-predictive-and-more-personal/