06/10/2026
It feels like everyone is selling AI today. It’s the new big thing, so serious people and charlatans alike are pumping out products, courses, and services related to AI.
And of course, as is tradition with trends, almost everything branded with AI gets an inflated price for overwhelmed and overstimulated business owners to pay, but fails to deliver anything more than regurgitated information or a spin-off version of ChatGPT.
All that to say, do not believe everything you read or hear.
AI is a real disruptor, and it has the power to change businesses and even the world as we know it. But for the average business owner who is not managing a billion-dollar company, AI does not need to do anything other than improve small processes and outputs.
You do that long enough and across multiple areas of your business, and you will get positive returns.
But the best way to do that is by understanding how AI fundamentally works and what it can do, not by paying overnight gurus for a course or a new AI software that will not bring any long-term results when used outside of a planned system.
So, learn the fundamentals. What types of AI are there, how each one works, and which ones you can use to get the highest return for the lowest investment in a controlled environment where you do not risk losing all your data to third parties.
If that is something you are interested in, I will help you kickstart this journey by giving you a FREE digital copy of my book, Beyond the Prompt: The Business Owner’s Guide to Understanding AI.
Get your copy Comment EBOOK below and I’ll send it to you.
It is 100% free and gives you a complete overview of AI and all the things you should know about it.