Walkbase

Walkbase Walkbase provides retail analytics solutions that allow retailers to measure the impact of marketing

The Walkbase system is able to monitor WiFi-enabled mobile phones and use sophisticated positioning algorithms to estimate the location of these in indoor spaces. The solution can be deployed stand-alone using Walkbase sensors or leveraging WiFi infrastructure already installed in a building. Consumerโ€™s unique Wi-Fi identifiers (MAC addresses) are hashed to ensure data privacy protection. Our reta

il analytics dashboard shows traffic trends by store and, given a larger installation, within departments inside a store. Capture rate (percent of passers by entering) can be measured, along with dwell time by store or zone and proportion of loyal, repeat customers. This allows comparisons across time and different stores in a chain โ€“ all valuable information for a store or retail chain manager to identify opportunities to improve customer service and conversions to sales. Marketing teams can measure footfall changes in response to general or store-specific advertising campaigns, providing an understanding of whether campaigns are generating traffic. The Walkbase integration with Google Universal Analytics allows our customers to combine data from campaigns with footfall data and view it side-by-side (available in beta).

11/23/2023

๐‘ฏ๐’‚๐’‘๐’‘๐’š ๐‘ป๐’‰๐’‚๐’๐’Œ๐’”๐’ˆ๐’Š๐’—๐’Š๐’๐’ˆ!
'Wear gratitude like a cloak, and it will feed every corner of your life.' - Rumi

Creating seamless, convenient travel experiences starts with the right data. Understanding how passengers move through a...
07/20/2023

Creating seamless, convenient travel experiences starts with the right data. Understanding how passengers move through airports, bus and train stations, and other transport hubs is key to improving passenger flow.
Discover Walkbase solutions for Transportation today ๐Ÿ‘‰ www.walkbase.com/industries/transportation

07/05/2023

Which of your retail stores are attracting and converting the most customers, and what is your benchmark for success? To get the answer, you need the right data. Hereโ€™s how Walkbase can help ๐Ÿ‘‰ www.walkbase.com/treq-solutions/

Customer experience is everything if you want to inspire brand loyalty. How can Walkbase help? Swipe to find out ๐Ÿ‘‰ Disco...
06/28/2023

Customer experience is everything if you want to inspire brand loyalty. How can Walkbase help? Swipe to find out ๐Ÿ‘‰

Discover Walkbase today: ๐Ÿ‘‰ www.walkbase.com




Wise words from our favourite detective. Data should always come before any kind of plan or theory!Discover how Walkbase...
06/22/2023

Wise words from our favourite detective. Data should always come before any kind of plan or theory!
Discover how Walkbase can help you use data to empower your business decision:
๐Ÿ‘‰ www.walkbase.com

06/20/2023

๐“๐ก๐ž ๐ซ๐จ๐š๐ ๐ญ๐จ ๐›๐ž๐ญ๐ญ๐ž๐ซ ๐ฌ๐ญ๐จ๐ซ๐ž ๐ฉ๐ž๐ซ๐Ÿ๐จ๐ซ๐ฆ๐š๐ง๐œ๐ž ๐ฌ๐ญ๐š๐ซ๐ญ๐ฌ ๐ฐ๐ข๐ญ๐ก ๐–๐š๐ฅ๐ค๐›๐š๐ฌ๐ž ๐“๐‘๐„๐: ๐Ÿ‘‰ ๐ฐ๐ฐ๐ฐ.๐ฐ๐š๐ฅ๐ค๐›๐š๐ฌ๐ž.๐œ๐จ๐ฆ/๐ญ๐ซ๐ž๐ช-๐ฌ๐จ๐ฅ๐ฎ๐ญ๐ข๐จ๐ง๐ฌ
#๐–๐š๐ฅ๐ค๐›๐š๐ฌ๐ž #๐–๐š๐ฅ๐ค๐›๐š๐ฌ๐ž๐“๐‘๐„๐ #๐ซ๐ž๐ญ๐š๐ข๐ฅ #๐ซ๐ž๐ญ๐š๐ข๐ฅ๐ž๐ซ๐ฌ #๐ซ๐ž๐ญ๐š๐ข๐ฅ๐ฌ๐ญ๐จ๐ซ๐ž #๐ซ๐ž๐ญ๐š๐ข๐ฅ๐ข๐ง๐๐ฎ๐ฌ๐ญ๐ซ๐ฒ #๐ซ๐ž๐ญ๐š๐ข๐ฅ๐š๐ง๐š๐ฅ๐ฒ๐ญ๐ข๐œ๐ฌ #๐š๐ง๐š๐ฅ๐ฒ๐ญ๐ข๐œ๐ฌ #๐๐š๐ญ๐š #๐ข๐ง๐ฌ๐ข๐ ๐ก๐ญ๐ฌ #๐Ÿ๐จ๐จ๐ญ๐Ÿ๐š๐ฅ๐ฅ #๐จ๐œ๐œ๐ฉ๐ฎ๐š๐ง๐œ๐ฒ #๐œ๐ฎ๐ฌ๐ญ๐จ๐ฆ๐ž๐ซ๐ข๐ง๐ฌ๐ข๐ ๐ก๐ญ๐ฌ #๐Œ๐š๐ซ๐“๐ž๐œ๐ก #๐ฆ๐š๐ซ๐ค๐ž๐ญ๐ข๐ง๐ ๐ญ๐ž๐œ๐ก๐ง๐จ๐ฅ๐จ๐ ๐ฒ #๐’๐“๐‘๐€๐“๐€๐‚๐€๐‚๐‡๐„๐Ÿ๐š๐ฆ๐ข๐ฅ๐ฒ

โ€˜๐ƒ๐š๐ญ๐š ๐ข๐ฌ ๐š ๐ญ๐จ๐จ๐ฅ ๐Ÿ๐จ๐ซ ๐ž๐ง๐ก๐š๐ง๐œ๐ข๐ง๐  ๐ข๐ง๐ญ๐ฎ๐ข๐ญ๐ข๐จ๐ง.โ€™ โ€“ ๐‡๐ข๐ฅ๐š๐ซ๐ฒ ๐Œ๐š๐ฌ๐จ๐งOften, we have a sense of how our business is performing, but wi...
06/01/2023

โ€˜๐ƒ๐š๐ญ๐š ๐ข๐ฌ ๐š ๐ญ๐จ๐จ๐ฅ ๐Ÿ๐จ๐ซ ๐ž๐ง๐ก๐š๐ง๐œ๐ข๐ง๐  ๐ข๐ง๐ญ๐ฎ๐ข๐ญ๐ข๐จ๐ง.โ€™ โ€“ ๐‡๐ข๐ฅ๐š๐ซ๐ฒ ๐Œ๐š๐ฌ๐จ๐ง
Often, we have a sense of how our business is performing, but without real numbers to back it up we wonโ€™t have the insights we need to continually improve. Thatโ€™s where Walkbase comes in๐Ÿ‘‰ www.walkbase.com

Demand for Retail Media Networks is on the rise, as CPG brands seek ways to get the most mileage out of their advertisin...
05/30/2023

Demand for Retail Media Networks is on the rise, as CPG brands seek ways to get the most mileage out of their advertising spend by advertising directly to customers in-store as they shop.
Discover Walkbase for Retail:
https://www.walkbase.com/industries/retail/

05/24/2023

๐Ÿ‘ ๐ฌ๐ข๐ฆ๐ฉ๐ฅ๐ž ๐ข๐ง-๐ฌ๐ญ๐จ๐ซ๐ž ๐Š๐๐ˆ๐ฌ ๐ฒ๐จ๐ฎ ๐ฌ๐ก๐จ๐ฎ๐ฅ๐ ๐›๐ž ๐ฆ๐ž๐š๐ฌ๐ฎ๐ซ๐ข๐ง๐ .
Do it with Walkbase TREQ ๐Ÿ‘‰ https://www.walkbase.com/treq-solutions/




05/16/2023

Footfall and occupancy data are one of the basic measures of retail store success. What does your footfall data say about your store performance?
Discover Walkbase TREQ:
https://www.walkbase.com/treq-solutions/

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