11/12/2019
I was listening to the podcast with Abbey Ashley about Planning and Preparing for Black Friday Promotions. Here are my top takeaways + tips you can use to help increase sales in your business this holiday season:
1. You have to email more frequently to get noticed this time of year.
2. Bundles are strong sellers! Create bundles of your products to increase your average transaction revenue. Try these ideas for your product bundles:
> Consider what your customers regularly buy together and package them together at a discounted rate.
> Offer volume discounts, for example:
> buy 1 for you + 1 for yourself get 10% off
> make a set of something you offer: one at $10 or a set of four at $32
3. Start teasing your holiday products and upcoming discounts now to get your audience excited!
If you are interested in more tips to increase our holiday sales listen to the podcast or check out my latest post about getting your marketing ready for Black Friday here: https://www.lbcdesignco.com/brand-booster-blog/2019/11/11/get-your-small-business-marketing-ready-for-black-friday
Our guest on the show today is Abbey Ashley, the founder of The Virtual Savvy! After running her own successful VA business for a few years, she has gone on to help other aspiring virtual assistants launch and grow their own at-home businesses from scratch. We get to pick her brain today, and the re