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Internet Marketing Agency

Name: Internet Marketing Agency
Address: 319 Main Street, El Segundo, CA, 90245, US
Telephone: +18554463679
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10/30/2026

❝ : "Checklists are the price of admission, not the contest."

Claiming your Google Business Profile, filling in the hours, adding photos, and collecting reviews gets you onto the map. The three businesses above you did all of that too. What sorts the top three is a short list the checklist skips: the exact categories you chose, the page your profile links to, whether you're open when someone searches, what your newest reviews say, and whether anyone is watching the listing for edits.

The fastest place to start is the field your competitors can't hide: the category printed under their name on Google Maps. Paste this into the AI assistant you already use and fill in the brackets:

Here are the three businesses in the Google Maps results when I search "[your main service] [your city]": [names]. For each one, find the primary category shown under its name on its Google listing and the services it lists. Then compare them with mine (primary category: [yours]; additional categories: [yours]; services: [yours]) and tell me which category or service gaps most likely explain why they're eligible for that search and I'm not, and which changes I can defend as true about my business.

Only add a category you could defend on the phone. "Yes, we do catering" beats eight categories you added for coverage.

Read the guide 👉 https://imforza.link/gbp-guide

Share this with whoever set up your Google profile.

10/30/2026

Instagram wants your long videos. It's testing Features, horizontal videos up to 90 minutes, with short Reels that lead into the full version. WordPress plans a simple sign-in for the AI assistant you already use, with you approving and revoking access. And Google's Gemini 4 Carbon finds and fixes security holes, starting with security teams. New doors into your business are opening, so decide what gets in. Happy Halloween from all of us at imFORZA. Get the 5-minute briefing: https://imforza.link/subscribe

10/29/2026

📰 : Canva launched Brush, its first vision-language model for design, in Canva AI. Brush reads layout, layers, and style, then applies the edit you ask for, from one line of text to a full multi-page deck, and the result stays fully editable. Canva Research (about 160 people) built it as the editing counterpart to Craft, and Canva says it is up to 69% faster and about 46% cheaper per edit than the prior design agent. It is live for Canva Pro now, with wider access coming.

🔑 3 Key Takeaways

① It edits the design, not just the pixels
Brush is a VLM trained on real design tasks. It can restyle a graphic, apply one change across many pages, or remix a slide into a social format, then inspect the canvas and refine. Outputs stay as editable Canva elements, so you can still take over in the editor.

② Craft generates. Brush rearranges.
Craft (Oct 22) is Canva's in-house image model. Brush is the follow-up for layout work. Together they push Canva off rented models and onto its own stack, with Brush gated to Pro at launch.

③ Speed and cost are the pitch, not magic
Canva claims up to 69% faster general editing and about 46% lower cost per edit vs its previous agent. Next on the list: Brand Kit support, attachment references, and better image-heavy layouts.

✅ Action Item
If you use Canva Pro, open one live asset this week (ad, deck, or LinkedIn graphic), pick Brush in Canva AI, and run two jobs: a restyle and a format remix. Keep the file editable and note where you still had to fix type, spacing, or brand colors by hand.

Source: https://imforza.link/R2KNwtg

10/29/2026

📊 : 93% of local searches for a business to hire showed Google's top 3 map results. Only 15% showed an AI Overview.

You may have seen a different number: AI Overviews on 68% of local business searches. Whitespark, a local search software company, ran 540 searches across Houston, Phoenix, and Denver for plumbers, dentists, personal injury lawyers, real estate agents, and two medical categories, and split them by intent. The 68% is the average of three kinds of searches:

📚 Research searches (like "how much does a water heater cost") showed an AI Overview 92% of the time

🔀 Research plus a city (like "how much does a water heater cost in Houston") showed one 97% of the time

📞 Find-a-business searches (like "water heater repair Houston") showed one 15% of the time, and the top 3 map results 93%

The search that ends in a phone call is still mostly a map. Whitespark sells rank-tracking software and 540 searches is a small sample, so read the exact figures loosely. The direction holds: AI answers the research question, and the map answers "who do I call."

Read the guide 👉 https://imforza.link/gbp-guide

When was the last time you searched for your own service and city and looked at who's in the map?

10/29/2026

📰 : WordPress is proposing to make sites natively agent-ready, so a user can tell their own AI, "help me with my site," then authorize it without installing a stack of plugins. Jason Adams (Make WordPress AI, Oct 28) frames this as democratizing publishing for the agentic web: MCP in core, native Abilities, OAuth instead of pasted Application Passwords, targeting WordPress 7.3 with 7.2 laying the groundwork. Jetpack, Elementor, and WPVibe already show demand. Adobe also reports AI-referred traffic converts 60% better and brings 53% more revenue.

🔑 3 Key Takeaways

① Not an agent inside WordPress
The pitch is bring-your-own-agent. WP-CLI, REST, and files already work for power users, but they are not a consumer-grade connect flow. MCP Adapter exists as a plugin, yet users still install it, wire Abilities, and manage auth by hand.

② Four workstreams for 7.2/7.3
MCP Adapter iterated now, then proposed for core or a bundled path in 7.3. Baseline Abilities for common site tasks, some possibly in 7.2. OAuth planned for 7.3 (helps REST too), using the 7.2 Secrets API for tokens. UX is treated as its own workstream: discover, authorize, act, revoke.

③ Core will not ship this on vibes
Leads are being recruited for MCP, Abilities, OAuth, and UX, paired with Core Committers early. Security review is explicit. Commenters already want REST completed instead of a second half-finished API. Inclusion still depends on readiness, not the date.

✅ Action Item
If you run WordPress for clients, write the agent access policy this week: which roles an agent may have, which tasks are off-limits, and how you revoke it. Test MCP Adapter plus the AI plugin on a staging site, not production. Watch -ai and the 7.2 cycle so you are not scrambling when OAuth lands.

Source: https://imforza.link/V4Jfp9D

10/28/2026

📰 : Google is previewing a Connected Apps Platform so developers can build once and ship capabilities into Search and the Gemini app from one console. New partner apps from Adobe, Calm, Peloton, Experian, and others are rolling out, with more than 50 Connected Apps already live.

🔑 3 Key Takeaways

① One build, two Google surfaces
Developers integrate via a cloud-hosted MCP server or Android MCP using AppFunctions APIs, then register, test, and submit in the Google Connected Console. Before review, they choose Search, Gemini, or both. Access is opening in phases.

② Partner apps are expanding fast
Integrations with Adobe, Experian, Localiza, and Peloton are live in Gemini, and Google says those will come to Search in the coming weeks. Calm is launching across both. The pitch is everyday tasks like groceries, playlists, and fitness without leaving Search or Gemini.

③ You keep brand control and get ops metrics
Once live, developers can track traffic, latency, and error rates, and keep verified logos and authenticated accounts. Docs and preview signup sit at developers.google.com/connected-apps.

✅ Action Item

If you sell or ship software, decide this week whether Search and Gemini are a distribution channel you want. Sign up for the preview, list the 3 user jobs you would expose (book, buy, status check), and pick one MCP integration path. If you are a marketer, not a builder, check which of your vendors (Adobe, Calm, Peloton) already show up in Gemini and Search, then test one real workflow your customers already do.

Source: https://imforza.link/s1rLvyj

10/28/2026

📰 : Google just announced Gemini 4 Carbon, its strongest model yet, with a lead on cybersecurity and long-horizon work. It sits #1 on Artificial Analysis Intelligence Index v5.0 at 59, and Google is rolling it first to a subset of cyber defenders through the Fairwind Program, not the public yet. Same intro price as Argon: $2 per million input tokens and $10 per million output tokens.

🔑 3 Key Takeaways

① Built for jobs that run for days
Carbon is aimed at long-horizon engineering: root-causing and patching bugs across large codebases. Google says internal teams have seen it persist through dead ends for days. On WebDev Arena it jumped +89 Elo to #4 (1769).

② Cyber defense is the headline skill
Carbon posts 88.2% on SEC-bench Pro (finding vulns), 54.8% on ExploitGym (exploitation), and 71.0% on CWE-bench (patching). Internal tests show more than 2x uplift vs Argon on generating secure code. Chrome reportedly saw more than 10x better high-quality patches vs another lab's frontier model. Wiz says it leads on web pentest benchmarks.

③ Limited rollout, same Argon price
Google is in the U.S. government's voluntary pre-release testing process. Access starts this week for a subset of cyber defenders, then trusted partners via Fairwind, then developers, businesses, and consumers later. Price matches Argon, with cached input tokens at 95% off.

✅ Action Item
If you sell or run sites, treat Carbon as a security-tooling story, not a chatbot upgrade. This week, list the systems you would let an AI scan or patch (WordPress, plugins, client repos) and who would review the output before anything ships. Do not wait for public API access to decide that review path.

Source: https://imforza.link/YqAq78x

10/28/2026

💡 : Search for your own business on your phone at 7:30 p.m.

Google would rather show someone who's open. In Whitespark's 2026 ranking survey, "business is open at time of search" is the #5 Google Maps ranking factor, and "proper hours set" climbed 64 places. A business sitting first in the afternoon can start sliding about an hour before its posted closing time.

Run the test in five minutes:

1️⃣ Search your main service and your city from your phone after you close, the way a customer at home would

2️⃣ Note who's in the top three. If you vanished and a name you don't recognize showed up, you just watched the open-now signal reorder the map

3️⃣ Ask who really answers your phone at that hour. A person who can book the job, not voicemail

4️⃣ Fix the side that's wrong. If someone answers, your profile hours are too short. If nobody does, the hours are honest, and the fix is staffing, not your profile

Run a restaurant with a bar that stays open late, or a phone line that runs past the front desk? "More hours" on your profile lets you publish them separately. Keep the main hours conservative: a locked door under an "Open" label earns a one-star review and breaks Google's guidelines.

The full guide 👉 https://imforza.link/gbp-guide

Follow us for one actionable marketing tip every Wednesday.

10/28/2026

Your Google Business Profile is done. The hours are right, the photos are real, the reviews are good. And when someone a mile away searches for what you do, the same three competitors show up in the map and the phone stays quiet.

We just published Why Your Google Business Profile Is Not in the Top 3 (And What Moves the Map Pack Now).

Inside:

🗺️ Why the map still decides - 93% of local "find a business" searches showed the top 3 map results, and the same profile now feeds Google's AI answers

🚫 Five things you can stop doing - geo-tagged photos, keyword-stuffed replies, posting for rank, a bigger service area, and schema as a map fix

📍 The six signals that move the pack - categories, the page your profile links to, hours and the pin, reviews, defending the listing, and when to pay for the row above it

🍝 A real restaurant audit, gaps included - all six signals run on a client's profile, with what we found and what we recommended

📋 Six copy-and-paste prompts - run the same audit against the three businesses above you in about 30 minutes

None of it is a rebuild. It's a handful of fields and one page on your website.

Read the guide: https://imforza.link/gbp-guide

Which of the three businesses above you would you most like to pass?

10/27/2026

🛠️ : ReviewMix connects to your Google Business Profile, turns your review link into print-ready QR cards for your counter or receipts, and puts your Google reviews and customer testimonials into one widget on your website.

Why this one: reviews that name the job and the place are one of the signals that decide the top 3 of Google Maps results, and the best time to ask is within the hour, while the visit is still fresh. ReviewMix turns that ask into a card on your counter, a table tent, or an insert in the receipt folder, so it happens every time instead of when someone remembers. It also stays inside Google's rules: Google says not to set up a review tablet or kiosk at your business, and a QR code lets each customer review from their own phone and their own Google account.

How it helps:

📱 Opens Google's review box in one scan. Connect your Google Business Profile once to get a short review link and QR code that take customers straight to the write-a-review screen on their phone

🖨️ Prints for the real world. Pro includes a 6-format branded printables kit (counter card, table tent, receipt insert, window decal, sticker sheet, and bare QR code) with your logo and brand color, as a PNG for your office printer or a vector PDF for a print shop

💬 Combines Google reviews and direct testimonials. Import your Google reviews and collect short written testimonials through a link, with checkboxes so each customer chooses what you can show (name, company, photo, use in marketing)

🌐 Backs up your website pages. Embed both in one grid, list, or scrolling widget on your site with a single line of code, and reply to Google reviews from one inbox on paid plans

Getting started: sign up free with no card, connect your Google Business Profile, and grab your review link and basic QR code right away, or use the 14-day Pro trial (no card required) to download the branded printables and test in-app review replies.

The real limits:

- The Free plan covers 1 Google business and 1 website with a basic QR code, weekly Google review refresh, and a "Powered by ReviewMix" badge on the widget.
- The 6-format branded printables kit, daily Google sync, replying to Google reviews from the ReviewMix inbox, and removing the widget badge require Pro (€12/month, or €10/month billed annually).
- It doesn't send automated SMS or email sequences from your CRM or POS. You put the printed QR code in front of customers or share the link yourself.
- It's built and run by a solo indie founder in Romania (hosted in Germany), with email support (48-hour target on Free, 24 hours on business days on Pro) and billing in euros.

Pricing: free forever for 1 Google business and 1 website (14-day Pro trial included, no card required). Pro is €12/month (€10/month billed annually) for up to 5 Google businesses, the full printables kit, daily refresh, and in-app Google review replies.

👉 https://imforza.link/reviewmix

Address

319 Main Street
El Segundo, CA
90245

Opening Hours

Monday	8am - 5pm
Tuesday	8am - 5pm
Wednesday	8am - 5pm
Thursday	8am - 5pm
Friday	8am - 5pm

Telephone

+18554463679

Website

https://www.imforza.com/

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