05/01/2026
New work: Markham Hill Homes
We’ve spent the better part of the last year working with on the brand and website for Markham Hill, a conservation neighborhood in Fayetteville shaped around more than 100 acres of preserved space, trails, forest, and meadow.
Before design, the team shared a lot of history with us. Old brochures from the boys’ and girls’ summer camp that operated on the hill 100 years (!) ago, accounts of Joy Pratt Markham and her family, and memories from many people who lived there over the years. A place doesn’t gather this many stories by accident so we were very intrigued.
We wanted the brand to feel like it belonged there. The palette pulls from the landscape and the uniforms worn at the summer camp. The typography doesn’t belong to one era exactly. It sits somewhere between serif and sans, old and new, with an organic quality that feels shaped by time. The mark’s M is perched on a hill, literally rooted to the ground.
Some places are developed, while others are continued. In a growing Fayetteville, this project had us thinking a lot about what gets protected, remembered, and carried forward.
If this caption feels long, please know it could have been longer. A lot of this project was designed working from the hill itself, which made it pretty hard not to get attached. You can learn more at markhamhill.com.
